After restoring our collective brain patterns from last week’s insane Podcorn visitation, the men and women hand selected by the government to write the...
Greetings, sales charts fans! It's time once again to look at DC's sales figures.
(Warning: This month's column contains a higher amount of ranting than usual...)
July was not a good month, sales-wise, for DC Entertainment. Compared to June, the average sales per title dropped by over 8K, and they sold 300K fewer total units in the NA direct market, despite offering nine more titles. Sales were down across the board, in many cases significantly, except for one title: Batgirl.
Why did things drop so significantly? Three main reasons:
We've already seen today that just jumping on a new, fresh direction isn't enough to make a sales success, but what about over at Marvel? As I've noted their whopping sales have been led by the astonishing success of their Star Wars comics, but variant covers are also strong in this one. Star Wars #1 had over 100 variants, for instance. The upcoming hip hop variant program wasn't just problematic from a creator standpoint, however, it's also set new levels of frustration for retailers who have to order high on other books just to be able to ORDER copies of the variants, as revealed on Reddit by retailer Calum Johnston and explained at the Outhouse. Apparently a frustrated retailers posted the above annotated order sheet for the variants, showing how high order would have to be.
Louise Fitzhugh's classic children's book Harriet the Spy is being adapted into a graphic novel by Harriet Webster and Claudia Petrazzi, due out from Delacorte Press on April 27, 2027.
