Retailing & Marketing

SDCC19 Middle Grade and YA Graphic Novels Publishing panel

SDCC ‘19: Editors detail marketing strategies in “Middle Grade and YA Graphic Novels Publishing”

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What publishers are looking for and why you should pay attention.
Publishers Weekly Panel featuring (L-R): Ted Adams, Liz Francis, Tyler Chin-Tanner, Andrew Arnold and Sebastian Girner

SDCC ‘19: Thursday’s Publishers Weekly panel looks at how new publishers market comics

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How the book trade has influenced comics publishers
Comics PR & Marketing 101

SDCC ’19: Comics PR & Marketing 101 with Mosher, Trotman, Nicholson & McDonald

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Powerful names in independent comics talked about how they spread the word on their various projects.

SDCC ‘19: Marvel, DC, more unveil plans at annual retailer lunch

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Over half a dozen publishers unveiled their plans for the rest of 2019 during the retailer event.
2019 Will Eisner Spirit of Comics Retailer Award finalists

SDCC ’19: Will Eisner Spirit of Comics Retailer Award finalists announced

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The six finalists are located all over the world.
The Walking Dead

The Retailer’s View // The Revenge of The Walking Dead

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The end of The Walking Dead has brought a lot of anxiety to the comic industry — but why?

Barnes & Noble Acquired by Private Equity Firm

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The last big book chain has new owners and a new CEO.

The Retailer’s View: The Problem With Free Comic Book Day

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Free Comic Book Day is great... but does it more to harm the industry than help?

Tilting at Windmills #274: Looking at Bookscan for 2018

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Dav Pilkey sold 2.7 million graphic novels in 2018 and other jaw dropping numbers from Brian Hibbs' annual Bookscan analysis.

Image’s Eric Stephenson talks about Comix Experience’s 30th Anniversary

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Comcis shops provide a unique community, Image's Publisher reminds us
DIAMONDLOGOcolor

Diamond’s comicshoplocator.com is back with mobile-friendly upgrades

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The distributor notes that since the site launched in 1996, it has directed more than 6 million users to comics specialty shops throughout North America.
brian-hibbs

Retailer Brian Hibbs has a 10-point plan for the comics industry

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"Publishers are treating the customers as “super fans” who are bottomless ATM machines.  But every working retailer in this room can tell you that this doesn’t match the reality of our customers"

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