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Toy Fair 2018: Mattel is Swell

Monday morning, Mattel hosted their blogger breakfast, featuring upcoming toys from a variety of brands and licenses!Man... imagine if Disney rented this space for...

Toy Fair 2017: Mattel is Swell!

I was fortunate to attend Mattel's blogger breakfast event the Monday morning of Toy Fair. Mattel had claimed the entire fourth floor of the...

SDCC’16: Watchtower Wednesday: Preview Night, the Next Day

It's 5:30 AM here in New York City, but only 2:30 AM in San Diego, which means that Bar-Con is approaching closing time. As...

The Beat’s Weekly Toy Review & Preview!

By: Nicholas Eskey Welcome back to another exciting episode of “The Beat’s Weekly Toy Review & Preview! We have a humdinger of an episode today...