Peter Parker #1.jpgSecret Empire contued to make the top ten, but it was  Zdarsky, Kubert, and Bellaire’s Spider-Man that led what was a pretty blah June, accoridng to sales figures just released by Diamond.

Marvel and DC both improved their market share a bt, and the cgap between the two stayed fairly stable from May – Marvel led with a 38.54% dollar share and a 42.82% unit share’ DC had  30.61% dollar share and a 31.76% unit share.

However the big story was drops in just abut every comparison. Part of this is due to last June being  five month week and June 2017 being four weeks, but the year to dates are also down significantly – especially in graphic novels which are down 12.99% in dollars and 13.5% in units.

In the good news, sales are UP fron 1Q numbers. John Jackson Miller has his own take at Comichron and points out that last year’s June was just a monster, with the biggest sales in comics in 20+ years thanks to Civil War and Rebirth. He adds:

The news isn’t all dire, so let’s hit the brighter spots first: Under the hood, if you divide sales by the number of weeks in the month, the individual weeks in June were the strongest all year to date. That $46.09 million divides to $11.52 million per shipping week, the highest total since October. The second quarter beat the first quarter this year by 7.84% — as it should in any kind of normal situation — and 2017’s new comics units so far, though infused with overship and 25-cent Imagecopies, are up from the year-to-date last year by 2.56%. 

On the other hand, that’s the only category that’s up for the year. Comics dollars are slightly off, and combined comics, graphic novels, and magazines stand at $261.18 million for the year, off from $280.16 million in the more editorially front-loaded 2016. We were off even more, though, by this time in June 2011, and DC’s New 52 relaunch brought the market almost to even by the end of the year.

The big laggard this year continues to be graphic novels, possibly in part a reflection of a weaker fall and winter last year for new releases, since now is when those comics are being collected. There may also be a dynamic of retailers keeping their powder dry, as July has a heavy release slate coming. Flying Colors‘ Joe Field tweeted yesterday about the challenges involved with ordering for July.

Field’s tweet threads discusses the vast amount of product put into the market to debut at SDCC with some publishers output up 40-50% for the week. I doubt that worrying about July product dumping is behind the general softening of GN sales however.

d2-600x347d1-600x347

PUBLISHER

DOLLAR

SHARE

UNIT

SHARE

MARVEL COMICS

38.54%

42.82%

DC ENTERTAINMENT

30.61%

31.76%

IMAGE COMICS

8.86%

9.00%

IDW PUBLISHING

4.24%

3.18%

DARK HORSE COMICS

3.46%

2.47%

BOOM! STUDIOS

1.83%

1.61%

DYNAMITE ENTERTAINMENT

1.79%

2.07%

TITAN COMICS

1.02%

0.76%

VIZ MEDIA

1.01%

0.36%

ONI PRESS INC.

0.79%

0.59%

OTHER NON-TOP 10

7.84%

5.37%

COMPARATIVE SALES STATISTICS

DOLLARS

UNITS

JUNE 2017 VS. MAY 2017

COMICS

-0.43%

-5.91%

GRAPHIC NOVELS

-13.01%

-8.00%

TOTAL COMICS/GN

-4.31%

-6.08%

TOYS

-18.49%

-38.75%

JUNE 2017 VS. JUNE 2016

COMICS

-18.38%

-20.16%

GRAPHIC NOVELS

-28.04%

-30.14%

TOTAL COMICS/GN

-21.34%

-21.06%

TOYS

-20.11%

-37.01%

YEAR-TO-DATE 2017 VS. YEAR-TO-DATE 2016

COMICS

-3.84%

2.56%

GRAPHIC NOVELS

-12.99%

-13.50%

TOTAL COMICS/GN

-6.77%

1.15%

TOYS

-2.84%

-6.29%

SECOND QUARTER 2017 VS. FIRST QUARTER 2017

COMICS

8.21%

1.37%

GRAPHIC NOVELS

6.99%

17.06%

TOTAL COMICS/GN

7.84%

2.47%

TOYS

-12.46%

-6.82%

SECOND QUARTER 2017 VS. SECOND QUARTER 2016

COMICS

-7.68%

-4.64%

GRAPHIC NOVELS

-15.03%

-13.50%

TOTAL COMICS/GN

-10.01%

-5.41%

TOYS

-3.19%

-11.96%

NEW TITLES SHIPPED

PUBLISHER

COMICS SHIPPED

GRAPHIC NOVELS SHIPPED

MAGAZINES SHIPPED

TOTAL

SHIPPED

MARVEL COMICS

101

39

0

140

DC ENTERTAINMENT

84

36

1

121

IMAGE COMICS

55

15

1

71

IDW PUBLISHING

51

17

0

68

DARK HORSE COMICS

22

20

0

42

BOOM ENTERTAINMENT

23

9

0

32

TITAN COMICS

15

14

2

31

DYNAMITE ENTERTAINMENT

23

2

0

25

VIZ MEDIA

0

22

0

22

ONI PRESS INC.

12

6

0

18

OTHER NON-TOP 10

116

142

19

277

TOP 10 COMIC BOOKS

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

PETER PARKER: THE SPECTACULAR SPIDER-MAN #1

$4.99

APR170970-M MAR

2

DARK DAYS: THE FORGE #1

$4.99

APR170259-M DC

3

STAR WARS: DARTH VADER #1

$4.99

APR171101-M MAR

4

BATMAN #24

$2.99

APR170279-M DC

5

DARK KNIGHT III: THE MASTER RACE #9

$5.99

MAR170359-M DC

6

BATMAN #25

$3.99

APR170281-M DC

7

EDGE OF VENOMVERSE #1

$3.99

APR170962-M MAR

8

SECRET EMPIRE #4

$3.99

APR170922-M MAR

9

SECRET EMPIRE #5

$3.99

APR170928-M MAR

10

THE WALKING DEAD #168 (MR)

$2.99

APR170902-M IMA

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

THE WICKED & THE DIVINE VOL. 5: IMPERIAL PHASE I TP

$16.99

APR170909 IMA

2

DC SUPER HERO GIRLS VOL. 3: SUMMER OLYMPUS TP

$9.99

MAR170353 DC

3

MOTOR CRUSH VOLUME 1 TP

$9.99

MAR170820-M IMA

4

DESCENDER VOLUME 4: ORBITAL MECHANICS TP

$16.99

APR170785 IMA

5

SPIDER-MAN/DEADPOOL VOLUME 2: SIDE PIECES TP

$16.99

MAR171162 MAR

6

TEEN TITANS VOL. 1: DAMIAN KNOWS BEST TP

$16.99

MAR170410 DC

7

HARLEY QUINN VOL. 2: THE JOKER LOVES HARLEY TP

$16.99

MAR170404 DC

8

STAR WARS: DOCTOR APHRA VOLUME 1: APHRA TP

$17.99

MAR171129 MAR

9

A.D.: AFTER DEATH HC

$24.99

FEB170689-M IMA

10

NIGHTWING VOL. 2: BACK TO BLUDHAVEN TP

$16.99

MAR170406 DC

TOP 10 BOOKS

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

THE SHADOW DOUBLE NOVEL VOLUME 118 SC

$14.95

MAR172353 SAN

2

ART OF ATARI POSTER COLLECTION SC

$24.99

APR171557 DYN

3

APPLE AND AN ADVENTURE HC

$14.99

FEB171299 BOO

4

BLOODBORNE OFFICIAL ARTWORKS SC

$44.99

MAR172148 UDO

5

EVIL DEAD 2 ADULT COLORING ACTIVITY BOOK TP

$14.99

APR171958 SPA

6

FAMILY GUY COLORING BOOK

$14.95

MAR172109 RAN

7

MANGA IN THEORY & PRACTICE HC

$19.99

APR172155 VIZ

8

TOYBOX TIME MACHINE HC

$29.99

FEB170491 IDW

9

5 MINUTE SPIDER-MAN STORIES HC

$12.99

APR172266 HAC

10

NEIL GAIMAN’S AMERICAN GODS OFFICIAL COLORING BOOK

$16.99

JAN178881 HAR

TOP 10 TOYS

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

DC DESIGNER SERIES: THE JOKER BY BRIAN BOLLAND STATUE JAN170427 DC

2

BATMAN BLACK & WHITE STATUE: NIGHTWING BY JIM LEE DEC160417 DC

3

DRAGONBALL SUPER DRAGON STARS ACTION FIGURES DEC168377 BAN

4

DC UNIVERSE: HARLEY QUINN ARTFX+ STATUE NOV162698 KOT

5

LEGEND OF ZELDA: TWILIGHT PRINCESS: LINK FIGMA DX AUG168804 GOO

6

SUPERGIRL TV: SUPERGIRL STATUE OCT160339 DC

7

MARVEL GALLERY: OLD MAN LOGAN PVC FIGURE OCT160011 DST

8

FINAL FANTASY VII PLAY ARTS KAI: CLOUD STRIFE REMAKE FIGURE NOV168102 SQU

9

X-MEN LEGENDS 6-INCH ACTION FIGURES FEB178702 HAS

10

MARVEL GALLERY: CLASSIC IRON MAN PVC FIGURE JAN172648 DST

TOP 10 GAMES

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

MARVEL HEROCLIX 15TH-ANNIVERSARY WHAT IF BOOSTER BRICK MAR173399 NEC

2

MAGIC THE GATHERING TCG: KALADESH BOOSTER PACKS AUG163175 WIZ

3

MACHI KORO CARD GAME MAY142831 IDW

4

MARVEL HEROCLIX 15TH-ANNIVERSARY WHAT IF STARTER SET MAR173400 NEC

5

GUARDIANS OF THE GALAXY VOL. 2 MONOPOLY MAY173213 USA

6

YU-GI-OH! MAXIMUM CRISIS SPECIAL EDITION APR173279 KON

7

DC DICE MASTERS: BATMAN SEP168742 NEC

8

CHEMISTRY FLUXX CARD GAME MAR173363 LOO

9

TEENAGE MUTANT NINJA TURTLES: SHADOWS OF THE PAST BOARD GAME APR160482 IDW

10

YU-GI-OH! PENDULUM EVOLUTION BOOSTER PACKS APR173278 KON

 

6 COMMENTS

  1. Basically sales are down, but can anyone know the cause absolutely or just speculate? I can’t imagine marvel events are still selling, but have a lot of people just stopped going into comic book stores?

  2. When was the last time a kid’s graphic novel hit #2 (or #1)? (Not in 2016 or 2017)
    November 2016
    3 5.21 DC SUPER HERO GIRLS TP VOL 02 HITS AND MYTHS $9.99 DC 6,296

    June 2016
    4 2.26 DC SUPER HERO GIRLS TP VOL 01 FINALS CRISIS $9.99 DC 6,338

    For the record, when Raina Telgemeier’s Ghosts debuted last September:
    45 1.34 RAINA TELGEMEIER GHOSTS GN $10.99 SCH 1,863

  3. Question:
    1) How does this data compare to 2015, if 2016 had record sales?

    2) Does anyone keep track of the comparisons? Is there a 2017>2016 chart, and a 2016>2015 chart?

Comments are closed.