Publishers

Remember when Mark Millar cleverly used Photoshop to make it look like he was advertising a comic book on a Times Sqaure billboard? Well, something like that actually happened earlier this week when the PR Newswire Bulletin Board ran some press for Marijuanaman, a new comics from Image spotlighting a character created by Ziggy Marley.

MAC Cosmetics has debuted a commercial for its Wonder Woman themed makeup line, featuring animations by Michael Allred. Call us nutso, but this seems to be one of the more successful attempts at a "mocom" -- probably because it wasn't just a comic book to begin with but was conceived as limited animation.

Just unveiled over at Facebook, the X-Men: First Class trailer is here. Directed by Matthew Vaughn (Stardust, Kick-Ass) and staring James McEvoy, Michael Fassbender, January Jones and a cast of thousands, it's a retcon showing the origins of the mutant team in the 60s, starring young Charles Xavier and Erik Lehnsherr. The original X-Men: First Class comic was written by Jeff Parker, but it hasn't been explained how much of an influence it had on filmmakers. This is miles better than the dreadfully boring stills have were previously released; Vaughn knows his superhero stuff and how to give it some life. Our one big beef: this does not look like it was set in the 60s! Some JFK voice-overs do not a different decade make! Have they never seen Mad Men? Or A Simple Man? Or...the British Avengers.

by Marc-Oliver Frisch

On the surface, December 2010 was a great month for DC Comics. The company had a bigger share of the market than its main competitor Marvel, if only in terms of dollar value, and took all of the Top 5 spots on the chart, as well as a total 8 out of the Top 10. That doesn't happen a lot.

Upon closer inspection, though, a less rosy picture emerges: DC's average comic-book sales in the direct market were slightly down from November, average dollar and unit sales were only slightly up. So, despite big releases like the debut of writer/artist David Finch's Batman: The Dark Knight and, over in the "Graphic Novel" section, J. Michael Straczynski's Superman: Earth One book, it turns out December was more or less business as usual, from a commercial vantage point.

Meanwhile, DC's WildStorm imprint, which the company bought from Jim Lee in 1998 and then proceeded to slowly but determinedly squeeze the life out of, ceased publication in December. Average WildStorm sales sagged below the 5K mark, to the lowest number in history.

While comics dealing with cancer have usually been true life tales -- Mom's Cancer or Our Cancer Year -- AN ELEGY FOR AMELIA JOHNSON takes a more unusual tack, following the two best friends of a dying woman — a slightly egotistical documentary director and a self-absorbed journalist -- as they journey to bring her last words to the people she cares about. But if you think this is going to be a weepy about a saintly sick person...you are wrong.

So with Johnny's eternal flame extinguished, the FF needs a new young toyetic star to join their ranks...and it's...SPIDEY! Who would have seen that coming? Jonathan Hickman and Steve Epting will chronicle the new lineup in a book called FF -- for Future Foundation, which will include some "top secret members" according to the pr.

Is it really newsworthy that a popular music figure is being mocked in the mages of MAD Magazine, where they invented the pop culture mockery?The AP says Yes!

A new graphic novel by Jim Woodring? A mere year after the great WEATHERCRAFT? Yes, somehow, in between dreaming about his giant steel nib pen, Woodring managed to draw a whole new book. And Flog just debuted the cover. As WEATHERCRAFT dealt with Manhog, this tome deals with Frank -- CONGRESS OF THE ANIMALS is the first ever all new Frank OGN and it's coming in May.

Variety confirms that Cobie Smulders is the front runner for the role of SHIELD agent Maria Hill in Joss Whedon's Avengers movie. Smulders is a Whedon favorite (he wanted her for his Wonder Woman movie) and Hill is a perfect Whedon-type character so the handwriting has been on the wall for this.

Dark Horse tells us that Evan Dorkin and Jill Thompson's awesome BEASTS OF BURDEN series will return in 2011. Good news!

It's not a great month for Marvel. In fact, it's one of those rare months when DC had the largest share of the direct market, beating Marvel by 33% to 32% in dollar terms (though if you prefer the unit share, Marvel lead by 39% to 37%). In part, it's because DC's new Batman titles are doing very well - but as we'll see, it's also the case that Marvel just don't have any really big titles out this month. There are a couple of new ongoing series this month - WOLVERINE: THE BEST THERE IS and HEROES FOR HIRE. Following the Shadowland crossover, DAREDEVIL reinvents itself as BLACK PANTHER. And there's just one new miniseries - ULTIMATE COMICS DOOM. And that's it, so far as new books.

Even our congressmen are getting bitten by the graphic novel bug, as Rep. John Lewis (D-GA) is signed with Top Shelf to co-write...