We won’t slap a “Tolja!!!” over this, but a memo this afternoon confirms what many had been predicting since DC’s new regime took over last fall: SVP of creative affairs Greg Noveck who for six years had been DC”s main man in Hollywood, is leaving to go back to producing. A memo signed by Geoff Johns went out today:
After six successful years with DC, Gregory Noveck has decided to resume his producing career, and will transition to that new role over the next three months. Gregory was hired by Paul Levitz to help mine the library of DC properties for media adaptation, and the many highlights of his tenure include DC’s theatrical and TV releases, the DC UNIVERSE line of direct-to-video animation, production of the wonderful “SECRET ORIGIN: THE STORY OF DC COMICS” documentary and, most notably, RED for which he serves as an executive producer. When Summit Entertainment releases RED this October, it’ll be in very large part due to Gregory’s passion for getting Warren Ellis and Cully Hamner’s comic book adapted to the big screen. His title of Executive Producer reflects only a small portion of the energy and enthusiasm he’s brought to that project since day one. Please join me in thanking Gregory for his contributions and talent. We all wish him much success in the future, and hope that our paths will cross again. –Geoff Johns
While Noveck had some fans, since Diane Nelson took over the DC Entertainment era, Noveck was viewed as the fall guy by many at the studio over what was seen as DC’s wheel spinning over turning their comics icons into big screen hits. Indeed, Nikki Finke’s story on this already has some unseemly grave dancing in the comments.
In all the “Who will stay and who will go” insider talk over the changes at DC, Noveck was one of the top three candidates for spending more time with his family. It will be interesting to see what happens to the other two in the next few months.
Heidi MacDonald is the founder and editor in chief of The Beat. In the past, she worked for Disney, DC Comics, Fox and Publishers Weekly. She can be heard regularly on the More To Come Podcast. She likes coffee, cats and noble struggle.