october sales chart x-men #1People like this new X-men thing! At least that’s the takeaway from the October sales chart that Diamond just released. X-Men #1 was the top selling periodical, followed by Spawn #301, and the finales of House of X and Powers of X pulling in at #3 and 4. Marvel had 8 out of the top 10, with DC’s The Joker: Year of the Villai #1 coming in at #5. (All of this is units, not dollars.)

With the collected first half of Doomsday Clock leading the graphic novel chart in units, it was a boffo October, with total sales up 19.82% in dollars and 16.45% in units from September.

Perhaps more interestingly for those (still) bemoaning the industry’s demise, combined comics and GN sales were up 14.09% in dollars and 8.68% in units from October 2018  – a brisk increase.

Other best selling graphic novels include the final collections of Wicked and The Divine and The Walking Dead, fan faves My Hero Academia and Critical Role, Spider-Man and Thanos, the latest DC YA GN, as always…and two books by Jeff LemireAscender and Gideon Falls. Looks like he’s got quite a following.

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Among publishers, Marvel led as usual followed by DC and Image, as usual. Perhaps of note: Oni has been regularly appearing in the top ten since merging with Lion Forge (both are now owned by the same parent company as this site), indicating that the combined output has moved them up the chart.

Doomsday Clock Part 1

John Jackson Miller was almost as excited as Diamond by this month’s charts, calling it a blockbuster month and the fourth best in the decade in dollars, and the biggest month since Rebirth. Quoted with permission:

Where both this October and last October each had five New Comic Book Days, last month almost looks like a six-Wednesday month, as retailers ordered $56.35 million in comic books, graphic novels, and magazines from Diamond Comic Distributors. That’s an increase of 14.09%, or nearly $7 million. Comic shop orders of comics, graphic novels, and magazines from Diamond stand at $446.25 million for the year through October, up nearly $8 million, or 2%. Our full estimates for the month will appear here on Monday.

 October 2019 was the fourth best month of the decade in dollar orders, and the best month since August 2016, itself an outstanding month when retailers ordered more than 10 million comic books during the “Rebirth” event. Last month was also the first month to top $50 million in orders in exactly three years, since October 2016. Retailers ordered 8.82 million comics, an increase of 10% and likewise the most comics ordered in a single month in three years. Yet publishers actually released 1% fewer comics this October, five fewer. It was what the comic books were that mattered more.

Miller also notes that despite the controversial announced cut in titles, DC was back up to the number of books released in 2018, with 90 titles, minus printing variants.

In the report from ComicsPRO linked to above, I noted that the industry was lacking “exciting, magical books that people can’t wait to read.” It’s pretty clear that Hickman’s X-line fills that category as closely as anything in recent years. If there’s one good thing that Disney buying Fox did, it’s allowing Marvel to promote the heck out of the X-men again, and it’s clearly a boon to the industry.

You can read all the Beat’s past sales chart reporting here.

dollar-shareunit-share

TOP COMIC BOOK PUBLISHERS

PUBLISHER

DOLLAR

SHARE

UNIT

SHARE

MARVEL COMICS

39.51%

45.20%

DC

31.67%

32.02%

IMAGE COMICS

7.59%

7.18%

IDW PUBLISHING

3.42%

3.16%

DARK HORSE COMICS

2.93%

2.11%

BOOM! STUDIOS

2.32%

2.21%

DYNAMITE ENTERTAINMENT

2.21%

1.67%

VIZ MEDIA

1.33%

0.51%

ONI PRESS

0.56%

0.33%

TITAN COMICS

0.48%

0.42%

OTHER NON-TOP 10

7.98%

5.19%

 

 COMPARATIVE SALES STATISTICS

DOLLARS

UNITS

OCTOBER 2019 VS. SEPTEMBER 2019

COMICS

22.22%

16.49%

GRAPHIC NOVELS

12.88%

15.87%

TOTAL COMICS/GN

19.82%

16.45%

TOYS

24.94%

51.89%

OCTOBER 2019 VS. OCTOBER 2018

COMICS

21.05%

9.95%

GRAPHIC NOVELS

-3.32%

-7.10%

TOTAL COMICS/GN

14.09%

8.68%

TOYS

15.44%

1.80%

YEAR TO DATE 2019 VS. YEAR TO DATE 2018

COMICS

4.19%

-1.81%

GRAPHIC NOVELS

-4.16%

-9.71%

TOTAL COMICS/GN

1.81%

-2.40%

TOYS

21.81%

22.21%

 

NEW TITLES SHIPPED

PUBLISHER

COMICS SHIPPED

GRAPHIC NOVELS SHIPPED

MAGAZINES SHIPPED

TOTAL

SHIPPED

MARVEL COMICS

110

50

0

160

DC COMICS

107

30

1

138

IMAGE COMICS

50

12

0

62

IDW PUBLISHING

39

16

0

55

DARK HORSE COMICS

26

21

0

47

BOOM! STUDIOS

18

15

0

33

DYNAMITE

15

9

0

24

VIZ MEDIA LLC

0

22

0

22

ONI PRESS INC.

3

9

0

12

TITAN COMICS

6

4

2

12

OTHER NON-TOP 10

147

229

30

406

TOTAL

521

417

33

971

 

TOP 10 COMIC BOOKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

X-MEN #1

$4.99

AUG190845-M MAR

2

SPAWN #301

$4.99

JUL190084-M IMA

3

POWERS OF X #6

$5.99

AUG190879-M MAR

4

HOUSE OF X #6

$4.99

AUG190870-M MAR

5

THE JOKER: YEAR OF THE VILLAIN #1

$4.99

AUG190440 DC

6

AMAZING MARY JANE #1

$3.99

AUG190933-M MAR

7

ABSOLUTE CARNAGE #4

$4.99

AUG190902-M MAR

8

GHOST RIDER #1

$4.99

AUG190978-M MAR

9

IMMORTAL HULK #25

$5.99

AUG191030-M MAR

10

MARAUDERS #1

$4.99

AUG190863-M MAR

 

TOP 10 COMIC BOOKS BY DOLLARS INVOICED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

X-MEN #1

$4.99

AUG190845-M MAR

2

SPAWN #301

$4.99

JUL190084-M IMA

3

POWERS OF X #6

$5.99

AUG190879-M MAR

4

THE JOKER: YEAR OF THE VILLAIN #1

$4.99

AUG190440 DC

5

HOUSE OF X #6

$4.99

AUG190870-M MAR

6

THE JOKER/HARLEY: CRIMINAL SANITY #1 [*]

$5.99

AUG190443-M DC

7

HARLEEN #2 (MR)

$7.99

AUG190524-M DC

8

IMMORTAL HULK #25

$5.99

AUG191030-M MAR

9

ABSOLUTE CARNAGE #4

$4.99

AUG190902-M MAR

10

AMAZING MARY JANE #1

$3.99

AUG190933-M MAR

 

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

DOOMSDAY CLOCK PART 1 HC

$24.99

JUL190638 DC

2

THE WICKED & THE DIVINE VOL. 9 TP

$17.99

JUN190046 IMA

3

SPIDER-MAN: LIFE STORY TP

$24.99

JUL191106 MAR

4

THANOS: THE INFINITY ENDING HC

$24.99

JUN191038 MAR

5

ASCENDER VOLUME 1 TP (MR)

$9.99

AUG190065 IMA

6

DC SUPER HERO GIRLS AT METROPOLIS HIGH TP

$9.99

JUL190526 DC

7

THE WALKING DEAD COMPENDIUM VOL. 4 TP

$59.99

JUL190111 IMA

8

CRITICAL ROLE VOL. 1: VOX MACHINA ORIGINS TP

$19.99

JUN190303 DAR

9

MY HERO ACADEMIA VOLUME 1 GN

$9.99

AUG192431 VIZ

10

GIDEON FALLS VOL. 3: STATIONS OF THE CROSS TP

$16.99

AUG190124 IMA

 

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY DOLLARS INVOICED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

THE WALKING DEAD COMPENDIUM VOL. 4 TP

$59.99

JUL190111 IMA

2

DOOMSDAY CLOCK PART 1 HC

$24.99

JUL190638 DC

3

JOHN BYRN’ES MARVEL CLASSICS ARTIFACT EDITION HC

$75.00

JUL190826 IDW

4

NAMOR SUB-MARINER BY BYRNE AND JAE LEE OMNIBUS HC

$125.00

APR190937-M MAR

5

SPIDER-MAN: LIFE STORY TP

$24.99

JUL191106 MAR

6

THANOS: THE INFINITY ENDING HC

$24.99

JUN191038 MAR

7

BATMAN BY SNYDER & CAPULLO OMNIBUS VOL. 1 HC

$125.00

APR190526 DC

8

THE IMMORTAL HULK VOL. 1 HC

$34.99

APR190949 MAR

9

THE BOYS OMNIBUS VOLUME 1 TP (MR)

$29.99

DEC181256-M DE

10

MARVEL MASTERWORKS: GHOST RIDER VOLUME 1 HC

$75.00

APR190942-M MAR

 

TOP 10 BOOKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

SHIGENORI SOEJIMA & P-STUDIO ART UNIT ART WORKS 2 TP

$39.99

AUG192423 UDO

2

SHIGENORI SOEJIMA ART WORKS TP

$39.99

AUG192422 UDO

3

DARKSTALKERS OFFICIAL COMPLETE WORKS HC

$44.99

AUG192425 UDO

4

DRAGON’S CROWN OFFICIAL ARTWORKS HC

$49.99

JUL192399 UDO

5

OVERLORD VOLUME 11 HC

$20.00

JUL192435 YEN

6

NO GAME NO LIFE VOLUME 9 SC

$14.00

MAY192173 YEN

7

DOCTOR WHO: TALES OF TERROR SC

$11.99

APR198763 BBC

8

FRANK CHO: BALLPOINT BEAUTIES HC (MR)

$29.95

MAY191709 FLE

9

BLOODBORNE OFFICIAL ARTWORKS SC

$44.99

MAR172148 UDO

10

HARRY POTTER POP UP BOOK: GUIDE TO HOGWARTS

$75.00

AUG182035 INS

 

TOP 10 TOYS BY DOLLARS INVOICED

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

POP! MARVEL: SPIDER-MAN INTO THE SPIDER-VERSE: CASUAL MILES MORALES VINYL FIGURE JAN199071 FUN

2

POP! DC HEROES: THE RED DEATH VINYL FIGURE JUN192566 FUN

3

OVERWATCH: D.VA FIGMA JUL188939 GOO

4

POP! DC HEROES: BATWOMAN VINYL FIGURE JAN199072 FUN

5

MASTERS OF THE UNIVERSE: FAKER 1/6-SCALE COLLECTIBLE FIGURE NOV188738 MON

6

MARVEL SELECT: UNLEASHED HULK ACTION FIGURE AUG118205 DST

7

ONE-12 COLLECTIVE: MARVEL: CYCLOPS ACTION FIGURE JUL188503 MEZ

8

MARVEL MILESTONES: THOR RAGNAROK: GLADIATOR HULK STATUE MAY182309 DST

9

MARVEL: DOMINO BISHOUJO STATUE JAN199191 KOT

10

MARVEL SELECT: CARNAGE ACTION FIGURE NOV142179 DST

 

TOP 10 GAMES BY DOLLARS INVOICED

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

PATHFINDER: LOST OMENS CHARACTER GUIDE HC (P2) AUG193363 PAI

2

MY HERO ACADEMIA CARD GAME JUL183082 S7

3

CRITICAL ROLE: TAL’DOREI CAMPAIGN SETTING HC JUN173357 GRE

4

MUTANTS & MASTERMINDS RPG GAME: MASTERS GUIDE REVISED EDITION HC MAR198040 GRE

5

PATHFINDER CORE RULEBOOK HC (P2) MAY193227 PAI

6

TOME OF BEASTS HC JUN168476 PAI

7

POP! FUNKOVERSE STRATEGY GAME: DC COMICS 100 BASE SET JUN198702 FUN

8

POP! FUNKOVERSE STRATEGY GAME: HARRY POTTER 100 BASE SET JUN198705 FUN

9

PATHFINDER RPG: BESTIARY 6 POCKET EDITION JUL193268 PAI

10

PATHFINDER RPG: VILLAIN CODEX POCKET EDITION JUL193269 PAI

 

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