So your book has been published! It is now in out in the world for everyone to read.

And now . . . what happens? Do people mostly come to find your book organically? How do you make sure people are still reading your book in a year . . . and what can you do to make sure that they’re still reading your book in five years?

We talk to Julia Pohl-Miranda, Director of Marketing at renowned Canadian comics publisher Drawn and Quarterly, about the long-term view on publishing graphic novels.

Interested in learning more about Drawn and Quarterly and Julia Pohl-Miranda? You can check out D&Q’s website, or find them on Twitter.

(We note that we recorded this episode in 2019, so the discussion and advice here is sometimes not representative of the state of the world in 2020/2021. For more on that . . . more TK.)