Hickman and Brevoort disagree over nature of “jumping on” point
In an interview at CBR, star scripter Jonathan Hickman and executive editor Tom Brevoort argued a bit over whether Avengers #24.NOW was really a...
Demographics: Comics Readers Almost 45% Women Now and How Publishers Stack Up
At the beginning of each month I take a survey of all of the self-identifying comic fans on Facebook, looking at the changes from...
Grand Comics Tour: 2013: Visiting Omaha’s Comics Shops on Black Friday!
Once again, my nephew and I set out on Black Friday, in a quest to visit as many comics shops and related geeky retailers...
Black Friday Comics: Sales! Sales! Sales!!
Today is Black Friday, when America celebrates their foundations through the buying of heavily discounted goods. The Beat, being a comics blog, strongly endorses...
Facebook Demographics: Different Publishers, Different Fans
For all of these posts I've tried to instill the idea that there isn't a simple comic fan. While it might mostly be men,...
Great moments in comics marketing 2013
The other day I was prepping for a talk on marketing at an NYU publishing class, and reached out to the Twitosphere to ask what were "the notable comics marketing success stories over the last year" and the Twitosphere responded with a bunch of smart and savvy suggestions:
Facebook Demographics: Female Characters Beget Female Fans
Much has been made over this past week over Marvel's announcement about a new Ms. Marvel. The usual nutwings took to the internet to...
Take the Devastator’s anonymous convention economy survey
With the circuit for both cons—traditional comic-cons—and CAFs—more indie styled comic arts festivals like TCAF and CAB—proliferating and becoming an increasingly important part of...
Facebook Demographics: The Walking Dead, Not All Media Are Created Equal
by Brett Schenker
The Walking Dead is a cultural phenomenon. The property regularly breaks records, whether it's television ratings, print runs and sell-outs in comics,...
Another Crazy Idea!: Valentines Day Comics!
Today is Free Comic Book Day Halloween ComicFest!
Today is the day kids beg trick-or-treat at local retailers, while adults are out cavorting in costumes at...
Facebook Demographics: Even More Data Now Available Means More Info On Who Reads Comics
Just as you get things rolling, Facebook goes and updates how I get all of the data when it comes to looking at demographics....
Facebook Demographics: What do digital comic readers look like?
During New York Comic Con, comiXology released an infographic with some of the funnier details from their recent user survey. While the exact numbers and results weren't released, some nuggets slipped out about who exactly their digital comic customer is.
