Superhero toys aren’t just for adults any more
A recent article published by Inverse describes how the primary demographic for toys and merchandise related with superheroes and other major franchises has shifted...
On the Scene: The Five Points Festival welcomed “tastemakers, misfits and rebels”
by Zena Tsarfin
“Welcome home, tastemakers, misfits and rebels,” was the message flashing across the digital billboard at NYC’s inaugural Five Points Festival, held at...
Toy Fair 2017: Mattel is Swell!
I was fortunate to attend Mattel's blogger breakfast event the Monday morning of Toy Fair. Mattel had claimed the entire fourth floor of the...
Toy Fair 2017: Cryptozoic Brings the Cute, the Collectible, and the Competitive!
Cryptozoic had a lot of stuff on display! Games! Collectible figurines! Deluxe sculpture! Housewares!
...
Toy Fair 2017: Funko!
I'm trying to get all the Toy Fair stuff up this weekend, so I won't be posting most commentary.
But that's okay... I know you...
Toy Fair 2017: Peanuts Construction Sets? From China!
While wandering every aisle of ToyFair, I spied this display:
What the...?! Peanuts?! Construction sets?
At first, I thought it might be counterfeit, as the box...
Possible coolest thing ever todey: LEGO is making a Women of NASA set
It's Women's History month and even Lego is getting into the act with a five figure Women of NASA set!
T0y Fair ’17: More Female Action Figures Coming as Toy Gender Lines Blur
By Taimur Dar
Another Toy Fair New York has come and gone. Since this was my first year attending, I'll admit to being a bit...
San Diego Comic Fest ’17: Spotlight on John Semper, Jr. – Talks Spider-Man lore...
John Semper, Jr. holds an ever growing list of credits, ranging from his work as a screenwriter, producer, and story editor. His body of...
Gigantic Hasbro Decepticon Transformer Revealed and more on The Beat’s (Sort of) Weekly Funko...
After this weekend’s 2017 Toy Fair, ours and many other website have been a flutter with toy news. With such heavy internet traffic, there...
NYCC ’16: Valiant and POP Life offer utterly adorable exclusive Faith vinyl figure
Twitter just let out a collective "Want!"
Vinyl character figures are all the rage and this new strictly limited, Asian import edition of the forthcoming, first-of-its...
Mattel says lady Ghostbuster toy sales were “strong”
Among the other civilization-ending fears about the lady Ghostbusters film was that the unsold toys from Mattel would cause an overspill at landfills around the globe, leading to poisoned water and worldwide starvation. Luckily that didn't happen!





















