Tilting at Windmills

Tilting at Windmills #270: Pondering Whether to Close A Comic Shop

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A periodical-based comics shop in SF is in jeopardy of closing.

Tilting at Windmills #269: Wal-Mart, Content and ALA

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Brian Hibbs goes to New Orleans for ALA and muses about DC's march on Wal-Mart
Diamond graphic novel distribution

Tilting at Windmills #268: Looking at BookScan 2017 – and this time it’s certified

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THIS IS THE BIG ONE! Retailer Brian Hibbs analyses 2017's bookstore sales with actual numbers, and this time with the complete cooperation and help of NPD Bookscan.

Tilting at Windmills #267 – Dear Publishers: Weekly Comics Suck

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By Brian Hibbs There’s a particular Myth of the market that says that the “Wednesday Warriors” – the hardcore, most committed fan, who comes in...

Tilting at Windmills #266: An Open Letter to C.B. Cebulski & Marvel Comics

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  By Brian Hibbs Dear C.B., I want to congratulate you on your new position as Editor-in-Chief at Marvel comics; from what I know about you I...

Tilting at Windmills #265: #MeToo – When a Bathroom Makes Women Uncomfortable

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By Brian Hibbs So, this is kind of hard column to write, because it means being vulnerable and honest about issues that are genuinely hard...

Tilting at Windmills #263: Elsewhere in the Direct Market…

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By Brian Hibbs I’m a little bored with continually talking about Marvel comics and “Legacy” – there’s not a lot more to say about them...

Tilting at Windmills #262: Why Marvel’s Lenticular Numbers Don’t Add Up For My Stores

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By Brian Hibbs As I write this, it’s the deadline to order the October “Legacy” re-positioning from Marvel, with the lenticular covers. Marvel has been...

Tilting at Windmills #261: Marvel Comics and The Deck Chairs of the Titanic

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By Brian Hibbs The solicits for August 2017 Marvel comics have finally been released – the start of “Marvel Legacy” – and I think it...

Tilting at Windmills #260: Inside Facebook’s Secret Retailing World

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In his monthly column, retailer Brian Hibbs rips the lid off secret retailing groups, and muses on Marvel Legacy.

Tilting at Windmills #259: What the hell is wrong with Marvel Comics anyway?!?!

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By Brian Hibbs So, right now Marvel comics is in a little spot of trouble. In February 2017 Marvel’s best-selling ongoing superhero title barely passed...

Tilting at Windmills #258: The dirty secret about variants no one talks about

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Variant covers are an accepted practice in comics publishing and collecting, but is Diamond enforcing its own rules on minimum orders? Retailer Brian Hibbs looks at the plusses and minuses of the world of variants.

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