[Image stolen from The Outhousers]
Two years ago DC celebrated “Man of Steel Day” — great promotion that worked for stores and libraries.
Last year, it was Batman Day, with a stamp and other celebrations during SDCC.
So if you were thinking this year it would be a NEW hero, rounding out the trinity….
SURPRISE! It’s Batman day again! But it’s a great promotion and adds another holiday to the Comics Calendar. Celebrate by brooding and going to a charity ball.
DC Entertainment is bringing back the fan-favorite event celebrating The Dark Knight. “Batman Day” is back by popular demand and will take place on Saturday, September 26, 2015, kicking off what has become an annual event honoring one of the most popular and iconic Super Heroes and celebrating all things Batman from comics to video games and more. Fans everywhere are invited to partake in festivities with thousands of comic book shops, bookstores, schools, libraries and other retail partners participating in the bat-centric event.
Those who visit select comic stores, libraries and bookstores on “Batman Day” will also have the opportunity for meet-and-greets with premier DC Entertainment talent including legendary artist and DCE Co-Publisher Jim Lee, Grant Morrison, Scott Snyder, David Finch, Brian Azzarello, Cameron Stewart, Pat Gleason, Dustin Nguyen, Tim Seeley, Tom King, Dan Jurgens, Jeff Parker, Matthew Manning, and Daniel Wallace with many more to be announced.
In addition to DC Entertainment, “Batman Day” partners include Warner Bros. Consumer Products with licensees Capstone, Penguin Random House, Scholastic, and DK Publishing, as well as Warner Bros. Interactive Entertainment and Warner Bros. Television, with additional partners to be announced. Partners will provide unique retail and digital promotional tie-ins across multiple media to celebrate the Caped Crusader.
The official “Batman Day” event kit will include activity sheets, trivia, and games and will be available for download on http://www.dccomics.com/batmandaykit.
Heidi MacDonald is the founder and editor in chief of The Beat. In the past, she worked for Disney, DC Comics, Fox and Publishers Weekly. She can be heard regularly on the More To Come Podcast. She likes coffee, cats and noble struggle.