The Retailer’s View // Why We Can’t Have Nice Things

Burning Bridge

The internet will surely be the death of me. It will probably be somebody saying some petty racist stuff that will do it. My eyes will fall across a bile filled screed about how people who aren’t white and male are scary, dangerous and/or lesser than and a blood vessel will pop, and that will […]

The Retailer’s View // Opening Daze

Sweet Kicks

As I’m writing this, it’s Sunday and things are slow. At my former place of employment, Sundays were one of our busier days – people tend to have the day off, and wander into the store looking to blow some of their hard earned cash on comics and other sundry bits of pop culture. Here, […]

The Retailer’s View // Bridging A Gap With The Archie Kickstarter

Edith Bunker

So I launched a comic store on Free Comic Book Day. It was quite the trick, trying to get things ready for the day with things exploding all around. We had ordered a point of sale system from Diamond, but when we phoned to ask them where it was a week after the supposed delivery […]

The Retailer’s View: No Money, Mo’ Problems

Our empty bay, behind a car.

Turns out, starting your own comic store can be incredibly frustrating. Until it’s not.

Advance Review: Frankenstein Underground Expands The Hellboy UNiverse Once Again

art by Mike Mignola and Dave Stewart

The Hellboy universe expands once more with the re-introduction of Frankenstein to Mignola’s ever expanding cast.

The Retailer’s View: Punching the Ouroboros

gordian-knot

Have you tried to set up a business before, faceless mass of readers? Laying down groundwork for a business is like trying to punch the face of an ouroboros or wrestle a gordian knot.

The Retailer’s View: This Time, It’s Personal

Because: Canada.

A word of gentle advice to all those working at comic shops: it might be a pretty great gig, and you might enjoy what you’re selling, but always ask yourself if you fit.

Advanced Review: The Unbeatable Squirrel Girl Deals With Serious Matters

squirrel-girl

There’s an air of impossibility surrounding this book. It begins with a song and vibrant neon crime fighting. It deflates the hyper-serious and allows for a sense of whimsy. When I started working behind the desk at a comic shop, something like this would have barely snuck through Marvel editorial as a one-shot – a reaction to an audience that had an appetite for Serious Comics about Things That Matter and very little else. Today things are clearly different.

The Retailer’s View // Top Sellers and Bottom Dwellers

STAR_WARS_CHRISTOPHER-PARTY-var1.jpg

A couple of news bits and a personal announcement to tackle this week, so let’s get right to it. MILLION AIRS About a week ago, Marvel started to make a big deal over Star Wars #1 eclipsing 1,000,000 pre-orders from various retail outlets. While the company hinted at some of this quantity coming from less traditional […]

The Art of Batgirl and Where We Go From Here

Batgirl #37 feature image

This is obviously prefaced with a heaping helping of “what the hell does a straight white male know about these issues?”. The simple truth: I don’t know anything. I likely never will – or at least not in a way that can be internalized. At best, I can gather other people’s feelings and memories and […]

The Retailer’s View // A Confluence of Events (Part Two)

x-men-92-111328

With both Marvel and DC running big, somewhat vague multiverse spanning crossovers this year, I decided to take some time to go over what retailers would be looking for from both of these series. Last week (a day before more details were released about the event), I went over the shape of Convergence and what […]

TGI-FOC: Degree of Variants

Bitch Planet #1 variant

It’s the return of The Beat’s weekly look at comics on Final Order Cut-Off (FOC) and bits of retail process that doesn’t merit a full column. The last time I tried to write one of these, I ended up staring at the screen as it blurred at 2am the night before I got married. That […]

The Retailer’s View: A Confluence of Events (Part One)

ConvergencePromo_1200_545ac8e14697f7.11375445

2014 is swiftly drawing to a close. In the midst of making sure my shelves will weather the upcoming Christmas season, I’ll be placing my final orders for the last dribs and drabs of product that will grace the new comic book shelves through to the end of this year. Most of the year’s events […]

The Retailer’s View // Scheduling Issues

They're Not Life Us

Navigating monthly orders is a bone-numbing pain. I feel as though this is something I write a variation of in most of these columns. The sensation clearly remains. It’s a thankless process that rarely ends happily, with hundreds of order codes to run through and thousands of bits of data to think of. In the […]

TGI-FOC // Adventures in Marketing

V-Wars marketing

Welcome to TGI-FOC, a weekly feature at The Beat about comics on Final Order Cut-Off (FOC) and bits of the retail process that don’t merit a full column. I changed the name, for reasons. It’s a thing now. RECOMMENDATIONS It’s come up recently, so here’s the quick rundown of how I sell and recommend comics. […]

Grant Morrison and Steve Niles Headline Black Mask’s Second Phase

Sinatoro

Black Mask Studios started their NYCC with a bang, announcing a slate of exciting new titles that will be hitting the shelves in 2015. The biggest surprise? A brand new series from Grant Morrison featuring the incredible Vanesa Del Rey on art duties. The full slate of announced books follows, capped off by the original press release:   SINATORO […]