Tag: retailing and marketing

DC Comics is re-branding all its publishing under the DC brand, and replacing its imprints with labels which reflect a system of age ratings.

Returnability isn't a panacea for comics publishers, but it doesn't hurt either. AfterShock has become the latest publisher to institute a generous returnability program....

Can angry retailers sue over Batman #50? The legal standing may surprise you.

Summer is wedding season! But in the comics, nothing seems to go right.

Barnes & Noble has confirmed to publishers that they will be adding a standalone kids graphic novel section to their stores in the near future. 

It is utterly unacceptable that Marvel is allowing 96%+-off pricing on a brand-new book like INFINITY SIBLINGS.

Diamond Comics' Outside Sales Manages Dave Hawksworth died earlier this year , and the comics is honoring his memory with an annual Dave Hawksworth Memorial...

Here's more of that 2018 industry change: DC secedes from Previews, and Diamond announces its own PULLBOX system.

At a private press event following their retail presentation, Dan DiDio, Jim Lee, John Romita Jr, Greg Capullo and Andy Kubert expanded more on Dark...

Well, that was fast. A few months back, Marvel discontinued their practice of including a code for a bonus digital copy of various comics. I think...

Hey, gang.  We need to talk to about the looming problem with the Direct Market. You’ve seen the articles about comic shop owners being worried...

NYCC kicked off with the ICv2 Conference; I'll have a report on the white paper over at PW later in the day, but the...