The November sales estimate headlines are all about how the market is up, owing to Dark Knight 3, Vader Down and a metric ton of Marvel’s relaunched #1’s. You expect a certain amount of that. Stunts sell, as long as the publishers don’t over-extend the market for variant covers (and they sure seem aggressive in emphasizing those instead of the content in between the covers). What you’d miss out on if you only read the headlines is that Marvel’s #2 and #3 issues aren’t getting a ton of traction relative to those gaudy #1 sales totals.