There are better ways to know you’re an institution than to have local TV cover your store’s closing, but Zanadu in Seattle attracted the camera’s attention.
The official culprits?
“The reasons for closing are familiar complaints from small business owners: lower sales, a tough business climate in Seattle, no parking, and a customer base who can’t afford to live in the city.”
We’re all too familiar with the lower sales part of the explanation, but that last part about customers not being able to afford to live in the city is something that’s coming up lately. It’s perhaps a little more common in larger cities where the cost of living and rent are rising, but I’ve heard more than one retailer talking about the customers having concerns about their discretionary income and apprehension about their finances in the near future.
Add one more thing to list of what store owners are having to worry about and one more reason to raise an eyebrow when publishers prioritize extracting the maximum amount of dollars from a smaller core of readers over widening the audience. At certain point, you can’t get blood from a stone.
Want to learn more about how comics publishing and digital comics work? Try Todd’s book, Economics of Digital Comics