Paper Girls Volume 3.jpg

Don’t call it a comeback? Comics/gn sales were up 12% in dollars compared to July with new events finding an audience, it seems.Although Marvel won the month of August, DC had the top three periodicals with Dark Nights: Metal #1 the top book followed by two Tom King Batman outings. Various Secret Empire and Generations comics rounded out the Top 10.Will Legacy and Dark Nights be enough to reverse the somewhat dismal 2017 so far?

Dark Nights Metal #1Paper Girls Vol. 3 was the top collection for the month; the rest of the top 10 was DC and Image. Marvel had alone X-men book in the Top 10. It Boy Donny Cates’ God Country was a strong #3.

In year to year comparisons, comics and GNs are still down about 10% in dollars. Comparisons to last August aren’t as germane, since as John Jackson Miller points out, August 2016 was the thick of Rebirth and a record month with more than 10 million comics shipped.

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However, even glass-is-half-full Comichron acknowledges that the June-August sales slump is the worst comparative decline since 1997, when Heroes Return was in decline from Heroes Reborn. Partly this is because Rebirth was such a big boost. And Marvel  slowed its decline a bit, while Image, Dark Horse, and Dynamite are all up year-to-date. DC shows real signs of staying strong with Metal, and, God Help Us, Doomsday Clock.

The last three months with Lenticular Fever are gonna be fuuuuuuunnnnnn.

dollar-shareunit-share

 

TOP COMIC BOOK PUBLISHERS

PUBLISHER

DOLLAR

SHARE

UNIT

SHARE

MARVEL COMICS

35.01%

39.52%

DC ENTERTAINMENT

28.18%

31.09%

IMAGE COMICS

10.06%

9.23%

IDW PUBLISHING

4.81%

3.69%

DARK HORSE COMICS

3.16%

2.18%

DYNAMITE ENTERTAINMENT

2.50%

3.58%

BOOM! STUDIOS

2.19%

1.88%

TITAN COMICS

1.48%

1.25%

VIZ MEDIA

1.42%

0.52%

ONI PRESS INC.

1.28%

0.82%

OTHER NON-TOP 10

9.91%

6.23%

COMPARATIVE SALES STATISTICS

DOLLARS

UNITS

AUGUST 2017 VS. JULY 2017

COMICS

9.56%

9.30%

GRAPHIC NOVELS

18.34%

20.46%

TOTAL COMICS/GN

12.16%

10.12%

TOYS

52.54%

32.90%

AUGUST 2017 VS. AUGUST 2016

COMICS

-25.72%

-25.91%

GRAPHIC NOVELS

-6.89%

-10.02%

TOTAL COMICS/GN

-20.71%

-24.84%

TOYS

-33.47%

-42.90%

YEAR-TO-DATE 2017 VS. YEAR-TO-DATE 2016

COMICS

-9.94%

-6.23%

GRAPHIC NOVELS

-11.68%

-12.77%

TOTAL COMICS/GN

-10.47%

-6.76%

TOYS

-10.99%

-16.38%

NEW TITLES SHIPPED

PUBLISHER

COMICS SHIPPED

GRAPHIC NOVELS SHIPPED

MAGAZINES SHIPPED

TOTAL

SHIPPED

MARVEL COMICS

106

40

1

147

DC ENTERTAINMENT

78

29

1

108

IMAGE COMICS

62

18

0

80

IDW PUBLISHING

56

22

0

78

DARK HORSE COMICS

20

16

0

36

DYNAMITE ENTERTAINMENT

30

6

0

36

BOOM ENTERTAINMENT

25

10

0

35

TITAN COMICS

20

13

1

34

VIZ MEDIA

0

26

0

26

ONI PRESS INC.

8

7

0

15

OTHER NON-TOP 10

119

182

32

333

TOP 10 COMIC BOOKS

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

DARK NIGHTS: METAL #1

$4.99

JUN170232-M DC

2

BATMAN #28

$2.99

JUN170252-M DC

3

BATMAN #29

$2.99

JUN170254-M DC

4

SECRET EMPIRE #10

$4.99

JUN170877-M MAR

5

GENERATIONS: ALL-NEW WOLVERINE/WOLVERINE #1

$4.99

JUN170857-M MAR

6

SECRET EMPIRE #8

$4.99

JUN170865-M MAR

7

SECRET EMPIRE #9

$4.99

JUN170871-M MAR

8

GENERATIONS: THE MIGHTY THOR/UNWORTHY THOR #1

$4.99

JUN170842-M MAR

9

STAR WARS #34

$3.99

JUN171015-M MAR

10

STAR WARS #35

$3.99

JUN171018-M MAR

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

PAPER GIRLS VOLUME 3 TP

$12.99

JUN170777 IMA

2

BATMAN VOLUME 3: I AM BANE TP

$16.99

MAY170321 DC

3

GOD COUNTRY TP (MR)

$16.99

MAY170624-M IMA

4

KILL OR BE KILLED VOLUME 2 TP (MR)

$16.99

MAY170693-M IMA

5

WONDER WOMAN VOLUME 3: THE TRUTH TP

$16.99

MAY170328 DC

6

X-MEN GOLD VOLUME 1: BACK TO BASICS TP

$15.99

MAY170943 MAR

7

REBORN HC (MR)

$24.99

FEB170703-M IMA

8

SUPERMAN VOLUME 3: MULTIPLICITY TP

$16.99

MAY170327 DC

9

OLD GUARD BOOK 1: OPENING FIRE TP (MR)

$16.99

JUN170687-M IMA

10

X-MEN BLUE VOLUME 1: STRANGEST TP

$15.99

MAY170944 MAR

TOP 10 BOOKS

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

HELLBOY: AN ASSORTMENT OF HORRORS SC NOVEL

$14.99

APR170061 DAR

2

BATMAN & ROBIN ADVENTURES: HARLEY QUINN’S CRAZY CREEPER CAPER TP

$5.95

MAY172127 CAP

3

CINEGEEK HC

$14.99

FEB170487 IDW

4

DC SUPER HERO GIRLS: WELCOME TO SUPER HERO HIGH

$4.99

MAY172134 RAN

5

MIGHTY MORPHIN POWER RANGERS ADULT COLORING BOOK TP

$16.99

JUN171326 BOO

6

DC SUPER PETS: KRYPTO ORIGIN OF SUPERMAN’S DOG

$4.95

MAY172138 CAP

7

DC SUPER PETS: STREAKY ORIGIN OF SUPERGIRL’S CAT

$4.95

MAY172139 CAP

8

OVERSTREET COMIC BOOK PRICE GUIDE VOLME 47 SC

$29.95

APR171765-M GEM

9

BUFFY THE VAMPIRE SLAYER: BIG BADS & MONSTERS ADULT COLORING BOOK TP

$14.99

MAY170055 DAR

10

DC SUPER PETS: ACE ORIGIN OF BATMAN’S DOG

$4.95

MAY172136 CAP

TOP 10 TOYS

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

LEGEND OF ZELDA: BREATH OF THE WILD: LINK NENDOROID DX DEC168626 GOO

2

BATMAN BLACK & WHITE STATUE BY NORM BREYFOGLE FEB170345 DC

3

DRAGONBALL SUPER DRAGON STARS ACTION FIGURES DEC168377 BAN

4

MARVEL SELECT: LADY DEADPOOL ACTION FIGURE DEC162578 DST

5

DC COVER GIRLS: ZATANNA STATUE FEB170343 DC

6

MARVEL PREMIUM COLLECTION: THANOS STATUE DEC162576 DST

7

ONE-12 COLLECTIVE: DC COMICS: ARSENAL ACTION FIGURE AUG168742 MEZ

8

MEGA MAN X FULL ARMOR NENDOROID SEP168170 GOO

9

MARVEL NOW: CARNAGE ARTFX+ STATUE FEB172861 KOT

10

MARVEL GALLERY: LUKE CAGE NETFLIX PVC FIGURE JAN172647 DST

TOP 10 GAMES

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

MARVEL HEROCLIX: THE MIGHTY THOR BOOSTER BRICK APR173304 NEC

2

MAGIC THE GATHERING TCG: AMONKHET BOOSTER PACKS DEC168751 WIZ

3

MAGIC THE GATHERING TCG: AETHER REVOLT BUNDLE PACK NOV162989 WIZ

4

MONOPOLY: STAR WARS 40TH-ANNIVERSARY EDITION FEB178728 HAS

5

STARFINDER RPG CORE RULEBOOK HC JUN173371 PAI

6

MACHI KORO CARD GAME MAY142831 IDW

7

CHOCOBO PLAYING CARDS NOV168553 SQU

8

MARVEL HEROCLIX: THE MIGHTY THOR STARTER SET APR173305 NEC

9

MAGIC THE GATHERING TCG: COMMANDER 2017 JUN173402 WIZ

10

MAGIC THE GATHERING TCG: AMONKHET BUNDLE PACK DEC168752 WIZ

 

6 COMMENTS

  1. So two “regular” titles (BATMAN and STAR WARS) and three short-term “events” make up the top 10. Marvel reportedly is going to delay their next “event” until 2019 and focus on building up their core super-hero titles. Not a moment too soon — THOR, AVENGERS, IRON MAN, CAPTAIN AMERICA, DEADPOOL, HULK, and SPIDER-MAN all need to be revitalized. Marvel also needs to cut production by about 20 percent, but they’re still trying to crowd the other publishers off the racks so there’s little chance of that. Exhibit A: POWER PACK and DARKHAWK one-shots coming in November 2017.

    LL

  2. Both POWER PACK and DARKHAWK have a history of some sales success, so I can’t criticize them for running those books up the flag pole and seeing who salutes. And there are probably some books that do well enough outside the Direct Market to keep publishing them, though that only proves how important the DM still is to even those books. But any glance at the sales charts finds a bunch of Marvel titles that can’t really be profitable on their own.

    I know nothing about these things but I’ve long suspected that Marvel has agreements with advertisers to get their ads into X number of books a month and just have to hit that number no matter how poorly the books themselves sell.

    Mike

  3. Retailers will order cautiously on these moldy one shots; anybody who wants them should notify their LCS as soon as possible. To be fair, DC did something similar a few years ago. The difference is that DC continued the old series numbering and didn’t go out of their way to alienate store owners the month before orders were due.

    LL

  4. I”m curious to see where Tom King’s Mister Miracle #1 will land on the full chart, as well as how those Kirby one-shots charted

  5. Its great to see a Superman trade in the Top 10. With both Superman and Action Comics its the best his books have been in about 12 years!

Comments are closed.