Heritage’s Star Wars Day Trading Cards, Action Figures & Toys Auction and the Hollywood/Entertainment Auction gave Star Wars collectors a chance to own trading cards, comics, art, props, and even a 5-foot Millennium Falcon. Both auctions drew more than 1,600 bidders, totaling $3,600,737 in sales.
The centerpiece of these auctions is a 1977 Topps Star Wars Series 1 No. 1 “Luke Skywalker” PSA Gem Mint 10 rookie card, which sold for $687,500, more than doubling its previous record of $268,400 set in 2025. The Star Wars auctions are a new benchmark, showing a strong collectibles market that is still celebrated 49 years after the franchise’s debut.
“These results demonstrate just how powerful and expansive the Star Wars collecting universe has become,” says Joe Maddalena, Executive Vice President at Heritage Auctions. “From vintage trading cards that redefined expectations—especially the Luke Skywalker rookies—to a museum-quality Millennium Falcon and record-setting comic books, we’re seeing extraordinary demand across every category. What’s especially exciting is the depth of participation and the global enthusiasm behind it, which continues to push the market to new heights.”
The May 4 Star Wars Day Trading Cards, Action Figures & Toys auction sold all 570 items, with 507 bidders participating, bringing in $2,321,286. Collectors took particular note of high-grade 1977 Star Wars trading cards like a 1977 Topps Series 1 No. 7 “The Villainous Darth Vader” PSA 10 reaching a $206,250 bid, a 1977 Topps Series 3 No. 207 “C-3PO (Anthony Daniels) Error” PSA 10 brought at $41,250, and most paying attention to a 1977 Topps Star Wars Series 1 No. 1 “Luke Skywalker” PSA Gem Mint 10 rookie card, which sold for $687,500.
The May 4 Star Wars Day Hollywood/Entertainment Signature Auction added $1,279,451 in sales with items ranging from production-related material to original art and iconic artifacts. Howard Chaykin’s original art for Star Wars No. 1, Page 7 (Marvel, 1977) reached $57,500, Drew Struzan’s “Beware the Power of the Dark Side” artwork for The Empire Strikes Back (1983) sold at $45,000, Pedro Pascal’s “Din Djarin” hero Mandalorian helmet from Season 1 of The Mandalorian closed at $40,000 and Star Wars No. 1 35-cent Price Variant (Marvel, 1977), CGC 9.6 signed by Mark Hamill and Harrison Ford, which brought $162,500—the highest price ever paid for a Star Wars comic . A 5-foot Millennium Falcon filming miniature replica, constructed using period-authentic techniques and exhibited at the Academy Museum of Motion Pictures, was the centerpiece of this auction and sold for $350,000.
As this ’77 Topps Star Wars set becomes the most coveted cards in the galaxy, will we continue to see a bigger demand for Star Wars collectables and original art?
