January is a tough time in retail, as people try to pay the bills from Christmas. And as you know if you’ve been paying attention here at the Beat, it seems to be an especially tough time in comics retail, as several prominent stores are closing, and there’s been belt tightening all over.
Boom! Studios CEO Ross Richie has an idea, however. It’s called #boostyourLCS and it’s simple: go in to your local shop and buy a graphic novel. Pretty simple, and not a bad idea. You can get a great book for $9.99 or even less. Image in particular has an affordable trade program and some top notch manga are priced at less.
I’m going to do this at my local, JHU. I have plenty of comics, but I’ll give one as a gift. Saga #1 or a Batman book is always a good choice. Or Raina Telgemeier or Jeffrey Brown. There’s something for everyone.
Or check our Rosie Knight’s great series on introductory comics here at The Beat.
You can watch Ross’s appeal below.
Heidi MacDonald is the founder and editor in chief of The Beat. In the past, she worked for Disney, DC Comics, Fox and Publishers Weekly. She can be heard regularly on the More To Come Podcast. She likes coffee, cats and noble struggle.