Once again, we’re not going to run all the press releases we got while we were away, but this seems fairly newsworthy: demand for tables at the 2007 MoCCA-fest is so high they are adding a second floor of tables. The panels will be moved to MoCCA itself, which may be a bit problematic, but if you cut through the alley, it’s no further than the trip from the floor to a panel in San Diego — in fact it’s much closer.

Faced with an unprecedented flood of exhibitor applications for the 160 exhibitor tables filling the three ground floor ballrooms of New York’s historic Puck Building (295 Lafayette Street at Houston), festival organizers have decided to add space upstairs for more exhibitors. “We’ve never had this many applications this early before. When we started processing exhibitor applications at the beginning of November, it quickly became clear that the number of people who wanted to exhibit was going to greatly exceed our capacity,â€? says MoCCA President Ken Wong. “Within just a few weeks, we were officially sold out. But the applications are still coming in, so we decided we had to do something to accommodate more people.â€?

The solution that Art Festival organizers came up with was to convert the Puck Building’s elegant seventh-floor Skylight Ballroom from a lecture hall into exhibitor space. By shifting panel sessions to the museum itself (located just two short blocks west), festival organizers were able to instantly add another 60+ tables.

“There are so many talented and enthusiastic creators out there who deserve a place to showcase their work,â€? says Wong. “Knowing how many creators wanted to get in, we were thrilled to find a way to increase our capacity.â€? About the 2007 MoCCA Art Festival.

The 2007 MoCCA Art Festival will take place the weekend of June 23-24 at the historic Puck Building (295 Lafayette Street at Houston) in downtown Manhattan’s famed SoHo arts district. The festival will be open to the public from 11:00am to 6:00pm both days. Admission starts at $8/day or $10/weekend but is only $5/weekend for MoCCA members.

1 COMMENT

  1. The Puck buildings tiny elevator (elevators?) between the ground floor and the ballroom are pretty damn slow and that could create a serious bottleneck between the two spaces – that is if the show’s attendees are going to know that the upstairs exhibit space even exists. I hope they have a plan to create a comfortable flow – otherwise I don’t envy whomever gets placed upstairs.

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