These positions tell us Marvel is looking at their various sites as an “audience network” and looking to staff network-wide. And the when the custom publishing manager has to have web-centric skills, you have to ask if Marvel is eyeing custom webcomics? They would not be the first publisher pursuing that, mind you. The Stephen King semi-animated webcomic “N” _may_ have been a custom project for Simon & Shuster, as it is being used as a promotional tool for the prose anthology “Just After Sunset.”
Consider Marvel has in the last few months also advertised for
* Sr. Producer/Product Manager for Digital Comics
* Manager of Premium Services
* Director of Premium Services
§ In addition, Marvel Kremlinologists will enjoy their presentation today for a Goldman Sachs investment meeting. Gee, wonder what everyone will be talking about? Considering that it was only last week that Marvel presented at a Merrill Lynch event, you’ve gotta think everyone at Goldman Sachs may be a teeeeeny bit nervous.
Finally, ya know how everyone is always saying that “If only Marvel and DC would advertise comics on TV, everything would be FINE?” Well, it seems Marvel has taken a baby step in that direction by running some ads for SECRET INVASION during a baseball game. From the PR:
It’s the comic book event that has everyone from Entertainment Weekly to The Wall Street Journal buzzing and now the years top-selling comic, “Secret Invasion”, makes its television debut on ESPN2 tonight! During tonight’s telecast of the Bricktown Showdown, the minor league baseball championship, beginning at 8pm EST, an ad for the Skrulls’ “Embrace Change” cause will run multiple times. As part of this partnership with MiLB, fans attending the game will also receive Thunder Stix promoting the upcoming Iron Man DVD & Blu-Ray discs (on-sale 9/30); Skrull Masks promoting Secret Invasion; and copies of Marvel Adventures: Iron Man #11and Marvel: Your Universe Saga.
Okay, so it was MINOR LEAGUE baseball.
Heidi MacDonald is the founder and editor in chief of The Beat. In the past, she worked for Disney, DC Comics, Fox and Publishers Weekly. She can be heard regularly on the More To Come Podcast. She likes coffee, cats and noble struggle.