by Xavier Lancel
Welcome to a new analysis of the Marvel sales. Reminder: I’m French, that’s why I’m talking funny. Please address your complaints to my over-drugged cyclists country.
Reminder: those sales are estimates, sales to comics shops located in North America. American comics do get sold somewhere else in their original floppy edition. Keep also in mind that just because a copy is sold to a shop doesn’t mean it’s sold to a customer. This would be way too easy. Digital sales are not taken into account.
This month, a horde of mini-series (or ongoing, who knows, Marvel hasn’t been very clear on that) is invading the Marvel chart. Only one thing is sure: everything will be relaunched (or should I say renumbered) past Secret Wars (SW). The Last Days banner, supposed to frighten customers (“Oh, look, that’s his last adventure in the old MU! “), is working like a charm for titles who were struggling to stay alive.
As always, tons of Star Wars franchise comics are sold, reordered, repackaged. The $5 price tag is less predominant this month but the test worked: customers are ready to pay $5 for, not caviar in a nice box, but paté wrapped in journal paper: you’ll have to do your own cover, cut the ads and add the still missing 2 pages that were lost “to keep the prices low “…