Valiant is releasing some teaser images for its relaunch this summer, and here’s X-O MANOWAR.
Well, looks like this Valiant relaunch is going to go places we’ve never gone before. The first issue of X-O Manowar will have a QR Voice Variant—”the world’s first QR code-augmented, talking comic book cover!” Jelena Kevic-Djurdjevic supplies the art. On Wednesday, a preview poster will be shipped to local comic shops so you can preview the technology, which involves a QR code, a smart phone and a steady hand.
The newly resurgent Valiant Entertainment is taking action to get the retail community on it side, hiring former retailer Atom! Freeman to the position of Sales Manager and starting a campaign to contact all the 2500 retailers in the US. This kind of goodwill tour should pay off quite a bit—in our experience, all it really takes to befriend a retailer is to listen and then maybe learn.