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SDCC ’22: Get lost in the FXSDCC labyrinth

The hottest new club in this life (or the next one) is Nadja’s – San Diego.

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If you’re planning on attending San Diego Comic-Con this year, you must schedule a visit to the FXSDCC labyrinth activation! Featuring interactive experiences inspired by FX shows like the American Horror Story franchise, What We Do in the Shadows, Little Demon, Archer and Mayans M.C., the activation will feature a 100,000 square foot outdoor space that will allow guests to discover scares, secrets, and even giveaways!

FXSDCC Features

Visit the #FXSDCC labyrinth activation at SDCC ’22!

From the official FX press release, here’s what you can expect when you visit the labyrinth, which will be located at the Hilton San Diego Bayfront lawn (1 Park Blvd), as well as the schedule and location for the panels based on the FX shows (all of which are available for streaming on Hulu):

      • American Horror Story & American Horror Stories
        • Attendees can venture through the AHS Garden of the Dolls and get a chance to receive a makeup look by the artist who helped design the American Horror Stories dolls.
        • More information regarding makeup appointments to be released on FX’s social accounts.
      • What We Do in the Shadows
        • Attendees are invited to immortalize their weekend with a photo inside the hippest new club at SDCC: Nadja’s – San Diego, a nod to the upcoming season.
        • The What We Do in the Shadows panel will take place on Sunday, July 24 from 1:15 p.m. – 2:15 p.m., in Hall H of the San Diego Convention Center.
      • Little Demon
        • In advance of the series premiere on Thursday, August 25 at 10 p.m. ET/PT on FXX, streaming next day on Hulu, attendees can descend into the Little Demon Den to experience the hilariously nightmarish underworld of this new animated comedy.
        • Fans can experience one night of hilarious fright by visiting the Little Demon Den for an exclusive screening of the series opener followed by the latest episode of What We Do in the Shadows, on Friday, July 22 from 8:00 p.m. – 10:00 p.m. More information regarding seat reservations to be released on FX’s social accounts.
        • The Little Demon panel will be held on Friday, July 22 from 4:00 p.m. – 4:45 p.m. at the Indigo Ballroom, Hilton San Diego Bayfront.
      • Archer
        • The Archer panel will take place on Friday, July 22 from 5:00 p.m. – 6:00 p.m. at the Indigo Ballroom, Hilton San Diego Bayfront.
      • Mayans M.C.
        • The Mayans M.C. panel will occur on Sunday, July 24 from 12:00 p.m. – 1:00 p.m. in Hall H of the San Diego Convention Center.

The #FXSDCC experience is produced in collaboration with Creative Riff. You can visit the labyrinth at the following dates and times:

      • Thursday, July 21: 10:00 a.m. – 6:00 p.m.
      • Friday, July 22: 11:00 a.m. – 6:00 p.m. and 8:00 p.m. – 11:00 p.m.
      • Saturday, July 23: 10:00 a.m. – 6:00 p.m.
      • Sunday, July 24: 11:00 a.m. – 4:00 p.m.

In addition to these features, the FXSDCC activation will also allow guests to engage with custom kiosks loaded with the FX Identity quiz. You’ll be asked FX-inspired questions about your personality, which will then generate a customized profile with Hulu-streaming recommendations.

Coming to SDCC ’22

Don’t forget to pack the essentials for your visit!

Will you be visiting the FXSDCC activation at SDCC ’22? Which one of the show exhibits are you most excited to see in person if so?

The Beat wants to hear from you! Give us a shout-out, right here in the comment section or over on social media @comicsbeat, and let us know what you’re thinking.

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