By John Jackson Miller via Comichron
Released with more than 50 variant covers featuring flags of the individual U.S. states, Justice League of America #1 had orders of nearly 308,000 copies. That’s more than 100,000 copies more than any DC relaunch issue reached in North America in a single month — and enough to rank it seventh on the list of top-selling comics of the 21st Century. (It could still go higher, with reorders.) The issue outranks any DC title in the Diamond Exclusive Era, including Superman: The Wedding Album back in November 1996.
The quantity is also higher than any February release since at least Marvel Vs. DC #3 in February 1996. We don’t know the actual sales for that issue, as it came during the Distribution Wars period when Marvel was self-distributing, but I would guess that its sales were likely competitive with the February 2013 release. Click to see my column on past best-sellers for the month.
Another interesting cross-time comparison: with the top 300 comics selling just over 7 million copies in February, the figure beats not just the five- and 10-year comparisons, but also the 15-year comparative, as well. Retailers ordered 6.6 million copies in February 1998. By 1998, however, we’re getting to the point where a 15-year beat isn’t as impressive — the February 1997 figure was 8 million copies.