Jeff Kinney’s best-selling Wimpy Kid is about to get another honor reserved for only the greatest of kids entertainment legends — this year’s Macy’s Thanksgiving Day Parade will include a Greg Heffley balloon. This honor is reserved for only the greatest icons of cartooning, including Bart Simpson, Garfield, Snoopy, and of course Spider-Man.
“I’m incredibly excited that Diary of a Wimpy Kid has been chosen to be a part of Macy’s Thanksgiving Day Parade,” said Jeff Kinney. “When I think of all of the iconic characters that have flown in years past, I feel humbled and honored that my character will be a part of the Parade’s history.”
With 37 million copies of his first six books already sold, the next Wimpy Kid book, Diary of a Wimpy Kid: The Ugly Truth goes on sale on November 9th and a second Wimpy Kid movie is due in March, 2011.
To celebrate the dawn of the Wimpy balloon, publisher Abrams has just started a contest for one winner and three friends to come to New York for the parade.
While debating whether Diary of a Wimpy Kid constitutes being a comic book character or not — the books are mostly prose but include comics interstitials, and creator Kinney considers himself a cartoonist — we say just embrace success and enjoy the sight of the helium giant floating down Broadway.