Over at Badass Digest, Devin Faraci looks at Amazing Spider-Man 2 and it’s slightly disappointing box office returns. Yes yes, it has made $630 million globally, so it is hardly After Earth 2, but someone either at Sony or in an attempt to embarrass Sony leaked that they were expecting to make $1 billion worldwide…and
The global box office is harder to track across all five films; the global marketplace has exploded in the 12 years since the first movie was released. What we can do is see that the reboot made $752 million globally, and that Sony was feeling so confident in this new film that they in-house projected it to reach one billion dollars, that new global magic supernumber. I remember when a movie making $100 million domestic was a big deal – now that’s an opening weekend! One billion bucks is where it is when it comes to these mega-franchises.
The Amazing Spider-Man 2 will not make one billion dollars.
Where this gets interesting is that Sony has huge plans to spin out Spider-man into at least one a year, with Spider-Man 3 directed by Marc Webb due in 2016, and a stand-alone Sinister Six movie before that, with shooting to begin in 2015 and a standalone Venom also due. Faraci speculates that that plan may be in jeopardy given the drop off in Spider-man’s appeal:
I think they’re going to back off the expanded universe idea. There’s barely an appetite for Spider-Man, so what interest is there in his villains? I want only the best for Drew Goddard, but I wouldn’t be surprised to find that Sinister Six, previously scheduled to shoot in January, sort of fades away. Sony needs to focus on The Amazing Spider-Man 3 first, and any good ideas that could have gone into a Sinister Six movie should get folded into the third film. In fact it seems absolutely bizarre to me that there was going to be a Sinister Six before The Amazing Spider-Man 3, considering what a shitty job The Amazing Spider-Man 2 did setting them up.
Again, all speculation, but doing it Marvel’s way ain’t as easy as it looks.
Heidi MacDonald is the founder and editor in chief of The Beat. In the past, she worked for Disney, DC Comics, Fox and Publishers Weekly. She can be heard regularly on the More To Come Podcast. She likes coffee, cats and noble struggle.