Giancarlo Volpe, showrunner of Green Lantern the Animated Series has drawn a comic about a focus group test of the cartoon. It’s an interesting behind the scenes of how the testers said the kids wanted the opposite of what Volpe thought would work for the show. Luckily Bruce Timm comes to the rescue.
Focus groups can be pretty brutal. If you know what you’re doing, they can be a hindrance, but if you don’t…sometimes a truth is revealed. Unfortunately a lot of kids entertainment is heavily focus grouped and you can usually tell the ones that are because they are bland as hell.
Cartoon Brew has more tales of focus groups gone wrong.
Heidi MacDonald is the founder and editor in chief of The Beat. In the past, she worked for Disney, DC Comics, Fox and Publishers Weekly. She can be heard regularly on the More To Come Podcast. She likes coffee, cats and noble struggle.