By Todd Allen
When DC launched their comics app, these many months ago, a lot of people wondered why there wasn’t a Vertigo app to go along with it. Well, wonder no more. Today Vertigo announced you can download a standalone Vertigo app from the App Store/iTunes. You can also get some 99-cent Sandman issues while you’re there.
Conventional wisdom says that these standalone apps are major sales drivers for digital, so this should be a good thing for all parties involved. Not coincidentally, Vertigo is launching some new titles this month.
I’m not seeing a Vertigo Comics app in the Android Market, so Android users will need to keep using the Comixology app. Presumably, the Android edition won’t be too far behind.
DC Entertainment Releases New VERTIGO App
And Announces SANDMAN Digital Comics Sale for $.99
Starting today, VERTIGO fans can download a new dedicated app featuring all Vertigo digital titles. The new app, available on the App Store, is free to download and features popular VERTIGO series THE SANDMAN, FABLES, Y: THE LAST MAN, PREACHER, 100 BULLETS, HELLBLAZER, AMERICAN VAMPIRE, THE UNWRITTEN, DMZ, THE INVISIBLES, TRANSMETROPOLITAN, and SWEET TOOTH, among others.
As an added bonus, readers who download the new VERTIGO app will have exclusive access to a three-day in-app sale that offers all SANDMAN digital comics for $.99 per issue. Written by #1 New York Times bestselling author Neil Gaiman, THE SANDMAN is one of the most acclaimed titles in the history of comics. Norman Mailer described the series as “a comic strip for intellectuals.” With a rich blend of modern myth and dark fantasy in which contemporary fiction, historical drama and legend are seamlessly interwoven, the series is considered to be one of the most original and artistically ambitious comic books of the modern age.
The launch of the app is timed to the release of four new VERTIGO series debuting each week this month, beginning with today’s publication of FAIREST by New York Times best-selling and award-winning writer Bill Willingham. A spin-off of FABLES, the series stars some of the fairest in the land and balances horror, humor and adventure. Each FAIREST storyline will explore the secret histories of one character, from Sleeping Beauty to Rapunzel to Cinderella to Thumbelina to Snow White and more. The first six issue arc drawn by Phil Jimenez (WONDER WOMAN, THE INVISIBLES) follows the misadventures of Briar Rose along with Ali Baba and the Snow Queen.
Also available same day digitally this month are the following new Vertigo series:
- SAUCER COUNTRY (VERTIGO / ongoing series / 32pg. / Color / $2.99), a dark thriller that blends UFO lore and alien abduction with political intrigue, all set in the hauntingly beautiful Southwest written by Paul Cornell (DEMON KNIGHTS, Doctor Who) with art by Ryan Kelly (NEW YORK FIVE).
- DOMINIQUE LAVEAU: VOODOO CHILD (VERTIGO / ongoing series / 32pg. / Color / $2.99), a high octane story set in New Orleans that blends the mortal and supernatural worlds, written by former editor-in-chief of The Source magazine, award-winning author, journalist and TV producer Selwyn Seyfu Hinds, with art by Milestone Media co-founder Denys Cowan (THE QUESTION) and John Floyd with covers by Rafael Grampá.
- THE NEW DEADWARDIANS (VERTIGO / mini-series / 32pg. / Color / $2.99), a murder mystery set among the world of the undead in post-Victorian era London, brought to vivid life by writer Dan Abnett (RESURRECTION MAN) with art by newcomer I. N. J. Culbard (At The Mountains of Madness).
“Making all of our digital titles available in one downloadable location provides readers even more accessibility to our vast array of ground-breaking stories. What’s better than that? I can’t wait to get the app on my phone.” said Karen Berger, executive editor, VERTIGO. “With four new series launching in March, this is the perfect time for fans to download the VERTIGO app and keep coming back each and every week.”
“As the digital landscape becomes increasingly crowded, this stand alone app underscores DCE’s commitment to growing and spotlighting Vertigo by directly addressing its unique reader base,” stated Hank Kanalz, senior vice president of digital, DC Entertainment. “Vertigo fans can now access same day digital content faster and more conveniently on their iOS devices.”
Click here [http://itunes.apple.com/us/app/vertigo-comics/id503929481?mt=8&ls=1] to visit the App Store and download the new VERTIGO App.
Previews of all four new series are available for viewing here: http://www.vertigocomics.com/2012/02/08/graphic-connection-vertigo-preview-2012
Todd Allen wears a lot of hats. At various times he’s been (alphabetically), a bouncer, college professor, humor columnist, Internet producer and an NBA/WNBA Beat Writer, among other things. He’s the author of Economics of Digital Comics. You should probably read it.