I went through the old mailbag and found some newsy bits I had previously missed. Toys, books, shorts, variants, and the Cackler.
[IDW publisher Ted Adams is one of the most personable executives in the industry, and one of the most forward looking when it comes to expanding to new markets. As IDW celebrates its 15th anniversary, we chatted with Adams about the structure of the company, his background and how IDW has explored new outlets and products including digital, mass market and merchandising. One of IDW’s biggest recent success stories in their “Micro Fun Packs”—little goodie bags sold at mass market checkout areas which include a mini comics, stickers, foldout posters, and POG-like collectibles—an unusual move into merchandising for a comics publisher but one he thinks will drive readers back to comics shops. IDW’s successes also includes creator owned books like 30 Days of Night and Locke and Key and one of the industry’s best archival programs with the Library of American Comics and Yoe Books. Given his background in the maw of the “indie comics era” working at Eclispe, Dark Horse and Image, Adams has been able to put what he calls his entrepreneurial spirit to work on taking advantage of the expanding audience for comics. And he’s not done yet. Many thank to IDW’s Rosalind Morehead for setting up this interview.]
While IDW’s flag was planted by the film adaptation of 30 Days of Night, since then they’ve been more in the licensed comics business, with a few hits like Locke and Key, which bounced around the development wheels of Hollywood. Well, looking to be more proactive, they’re opening a TV division, the LA Times reports. David Ozer, formerly of Starz Media and an executive producer on The Walking Dead, will run the division, called IDW Entertainment