Comic-Con International, the nonprofit that puts on the San Diego Comic-Con, started mailing out badges last year, as they instituted RFID technology and other measures to prevent counterfeiting and black markets sales.
This year, I even got my badge mailed to me! In a cute little box. So of course I made an unboxing video.
A lot of my press peers were posting similar unboxing images yesterday and today…but some people will need t pick up their badges on site the old fashioned way.
And you’ll still need a lanyard!
Now, I just need to remember to BRING MY BADGE WITH ME. Adding it to my to do list!
Heidi MacDonald is the founder and editor in chief of The Beat. In the past, she worked for Disney, DC Comics, Fox and Publishers Weekly. She can be heard regularly on the More To Come Podcast. She likes coffee, cats and noble struggle.