“You can count the comic book editors on one hand who are so influential to the medium and whose vision for their material is so strong that they really define a brand that gives the audience that kind of confidence. And one of them is here to my left, Karen Berger.”
It’s true! As Instagrammed by Portland resident and Boilerplate co-author Anina Bennett, Dark Horse’s founder and owner Mike Richardson is part of an ad campaign for New Relic, a software development company that counts Dark Horse as a client.
Smart choice, as it allow great use of the Hellboy imagery as well.