Is the Betty White comic book the solution to everything?

We declared a moratorium on Bluewater Comics news a while ago due to their awful back-end work for hire contract (and were taken off their PR list as a result) but whatever we think of their business model, we do have to give credit where it is due: they are absolute monsters at PR, and the recently announced Betty White Female Force comic is no exception. It’s popped up on our news feed from EW, the LA TImes, the New York Times and everywhere else; a Google search for “Betty White Bluewater” yields 74,000 results. Even the Today Show blog picked up the Reuters story about the comic.