By John Jackson Miller [Reprinted with permission from Comichron] The comics market’s growth accelerated in 2015, with a strong finish to the year helping to negate a weaker third quarter, according to Comichron’s analysis of end-of-year data released byDiamond Comic Distributors. Comics retailers ordered more than $579 million in comic books, graphic […]
The November sales estimate headlines are all about how the market is up, owing to Dark Knight 3, Vader Down and a metric ton of Marvel’s relaunched #1’s. You expect a certain amount of that. Stunts sell, as long as the publishers don’t over-extend the market for variant covers (and they sure seem aggressive in emphasizing those instead of the content in between the covers). What you’d miss out on if you only read the headlines is that Marvel’s #2 and #3 issues aren’t getting a ton of traction relative to those gaudy #1 sales totals.