Ted Adams’ all-star line-up gained a heavy hitter with the official announcement of Bob Schreck joining IDW as senior editor:
Newsarama: Bob, how did this position with IDW come about? Bob Schreck: Soon after I became available on the market again, that is “laid off,” IDW and several other interested parties reached out to me to see if I might be interested in joining their teams.
From the start IDW was the frontrunner and seemed a perfect fit for my next journey in the comic book publishing field. I am very happy and very exited to get started in October.
NRAMA: What drew you towards working with the company?
SCHRECK: So many good reasons. First, Ted Adams. I’ve known Ted for years – back when he was working with Dean Mullaney at Eclipse Comics, then soon after he and I worked together doing the marketing of Dark Horse Comics in the early 90s, and I’ve kept my eye on his publishing journey ever since. He’s a very sharp fellow with a keen eye for quality and has a solid understanding of business.
That said, the second reason is obvious… IDW is on fire! Who wouldn’t want to be a part of a company that is so on the move and so in tune to today’s comics’ readers and pop culture? They choose their projects carefully and haven’t lost their identity as a publisher, which is no easy task when trying to appeal to as broad an audience as possible. I feel like the sky’s the limit there creatively speaking and that I will be able to achieve some very interesting and exciting results.