Brian Hibbs has another retail-focused take on digital which begins:
I had kind of hoped I was done talking about digital, for at least a little while, but I think there are still bits that people are confused enough about that staying on the topic for another month might make some sense.
Bad news, Brian: we are going to be talking about digital for the rest of our lives, just like we talk about TV, movies and Brussels sprouts. Get used to it.
Heidi MacDonald is the founder and editor in chief of The Beat. In the past, she worked for Disney, DC Comics, Fox and Publishers Weekly. She can be heard regularly on the More To Come Podcast. She likes coffee, cats and noble struggle.