There’s a new superteam in town, Calvin Reid reports at Publishers Weekly — brought together to face a mighty foe that threatens our very existence.
Or to put it another way, manga publishers have realized that they cannot defeat the scanlation monster alone, and they might have a better chance together. The thirty-six members of the Japanese Digital Comic Association, and US manga publishers Vertical Inc, Viz Media, Tokyopop, and Yen Press, are pooling their efforts to stop piracy, with copyright infringement suits planned against the most aggressive scanlation and download sites.
A spokesperson said that “we are left with no other alternative but to take aggressive action. It is our sincere hope that offending sites will take it upon themselves to immediately cease their activities. Where this is not the case, however, we will seek injunctive relief and statutory damages.” The group is also aggressively reporting violations to the “federal authorities, including the anti-piracy units of the Justice Department, local law enforcement agencies and FBI.” While the group has yet to file any lawsuits and has declined to name specific scanlators, sites such as MangaFox and OneManga have long been identified as major scanlation aggregators.
According to Yen’s Kurt Hassler, quoted in the article, there is “an inverse relationship between the rise of traffic on these scanlation sites and the decline in U.S. manga sales.”
Complete PR below:
Today a coalition of Japanese and U.S. publishers announced a coordinated effort to combat a rampant and growing problem of internet piracy plaguing the manga industry. “Scanlation,” as this form of piracy has come to be known, refers to the unauthorized digital scanning and translation of manga material that is subsequently posted to the internet without the consent of copyright holders or their licensees. According to the coalition, the problem has reached a point where “scanlation aggregator” sites now host thousands of pirated titles, earning ad revenue and/or membership dues at creators’ expense while simultaneously undermining foreign licensing opportunities and unlawfully cannibalizing legitimate sales. Worse still, this pirated material is already making its way to smartphones and other wireless devices, like the iPhone and iPad, through apps that exist solely to link to and republish the content of scanlation sites.
Participants in the coalition include the 36 members of Japan’s Digital Comic Association, Square Enix, VIZ Media, TOKYOPOP, Vertical, Inc., the Tuttle-Mori Agency and Yen Press. Working together, the membership of the coalition will actively seek legal remedies to this intellectual property theft against those sites that fail to voluntarily cease their illegal appropriation of this material.
“It is unfortunate that this action has become necessary,” said a spokesperson for the group. “However, to protect the intellectual property rights of our creators and the overall health of our industry, we are left with no other alternative but to take aggressive action. It is our sincere hope that offending sites will take it upon themselves to immediately cease their activities. Where this is not the case, however, we will seek injunctive relief and statutory damages. We will also report offending sites to federal authorities, including the anti-piracy units of the Justice Department, local law enforcement agencies and FBI.”
The coalition stated that it has currently identified thirty sites targeted for action.
Participant members of the Digital Comic Association include: Akane Shinsha, Akita Shoten, ASCII Media Works, East Press, Ichijinsha, Enterbrain, Okura Shuppan, Ohzora Shuppan, Gakken, Kadokawa Shoten, Gentosha Comics, Kodansha, Jitsugyo No Nihonsha, Shueisha, Junet, Shogakukan, Shogakukan Shueisha Production, Shodensha, Shonen Gahosha, Shinshokan, Shinchosa, Take Shobo, Tatsumi Shuppan, Tokuma Shoten, Nihon Bungeisha, Hakusensha, Fujimi Shobo, Fusosha, Futabasha, France Shoin, Bunkasha, Houbunsha, Magazine House, Media Factory, Leed sha, Libre Shuppan.
Heidi MacDonald is the founder and editor in chief of The Beat. In the past, she worked for Disney, DC Comics, Fox and Publishers Weekly. She can be heard regularly on the More To Come Podcast. She likes coffee, cats and noble struggle.