With all the changes at Wizard over the last year or so, CEO Gareb Shamus has been a tough interview to nail. Our own requests have gone unfulfilled for months, although everyone involved — including Shamus himself — has been friendly and professional about the matter. Thus it’s a great get for Valerie D’Orazio at MTV Geek to finally sit him down for a chat that covers the positives and negatives of recent Wizard moves. The entire interview is recommended but many observers are unlikely to be swayed by these kinds of statements:
Geek: How will your new Wizard World digital site be like – and perhaps unlike – Wizard Magazine?
GS: So we’ve ceased publishing Wizard and ToyfareMagazine, and my new company Wizard World Inc. will be publishing a free digital magazine called “Wizard World.” And from my perspective, it’s going to be very different from the kinds of things I’ve done in the past. And because we have a digital playground and format to work with, our reach will be significantly higher throughout the world. We’ve been reaching millions of fans throughout my two-plus decade career in comics and character-based media, and now I get to leverage that in a digital way. And I think people are going to be pretty excited and jazzed to see the kind of things we do in a digital format that I wasn’t able to do in print, for us to be able to reach out to our audience in ways that I haven’t been able to do in the past with a printed magazine. So it’s an unbelievably exciting time for me to be able to use the digital magazine as a digital canvas to forge ahead and to show people things they haven’t seen yet.
It might seem a little late in the game for that — both in terms of the now-dead Internet and Wizard’s own trajectory — but at least you can see where Shamus is going with all this.