WHOA. Marvel has just announced that they will accept trade-ins of retailers’ unsold copies of Blackest Night tie-ins for copies of a Siege variant edition.
You read that right. Marvel will give you a copy of their event comics for the covers of unsold copies of DC’s event comics.
The DC comics involved were all part of DC’s Lantern ring promotion — retailers had to order Blackest Night tie-in books at high levels in order to get collectible Lantern rings. Some folks thought the levels were too high.
Our email and AIM are already lighting up with “WTF??!!??”
In an effort to provide assistance to comic retailers in 2010, Marvel is offering retailers an opportunity to turn unsold comics into an extremely rare Siege #3 Deadpool Variant!
Retailers – for every 50 stripped covers of the following comics sent to Marvel, you will qualify to receive one FREE Siege #3 Deadpool Variant. The 50 stripped covers can be any combination of the comics listed below and all submissions need to be received at the Marvel office at the address below by Tuesday 2/16/2010. Also included with the stripped covers must be your store contact information including Diamond Account # and email address.
Stripped Covers To Be Sent:
Adventure Comics #4
Booster Gold #26
Doom Patrol #4
Justice League Of America #39
Address To Send Submission:
Marvel Entertainment, LLC
417 Fifth Avenue, 10th Floor
New York, NY 10016
Information To Be Included With Submission:
Diamond Account #
List of stripped covers being returned and their quantities
All the directions above must be adhered to in order to receive the free Siege #3 Deadpool Variants and the submissions must be received by Tuesday 2/16/2010 in order to qualify.
Please note that this is not a Diamond-affiliated promotion and Diamond should not be contacted. Retailers will be contacted via email once Marvel receives the submissions. Retailer with further questions should contact firstname.lastname@example.org.