ICv2 released its January figures the other day — ICv2 – ‘Siege’ Tops the Charts BLACKEST NIGHT didn’t ship for DC. Siege #1 was the top book followed by GREEN LANTERN #50. THE WALKING DEAD Vol. 11: FEAR THE HUNTERS topped the GN chart with a stellar estimated 16,914 copies.
The fact that only two books topped 100,000 copies — the two mentioned above — caused some furrowed brows around the blogosphere. Marc-Oliver Frisch sees this as the inevitable winding down of the “Event Era” in an analysis that makes his monthly DC charts read like Stuart Smalley benedictions:
A year ago, I would have said that at least Marvel managed to lure people into direct-market with shiploads of immediately understandable and accessible Civil War and World War Hulk comic books and collections. But that seems no longer true. Where are those people now? I don’t know, but it seems to me that the point at which they started to leave was when editorial thought it was a good idea to turn the Marvel Universe into one big story and call it “Dark Reign.”
While January is generally a crappy month for sales (aside from the Obama stimulus from last year), this January is definitely showing even more erosion. Guess it’s time to fire up those comic book movies!