While holding the line at $2.99 was a rallying cry for DC a few years ago, since then realities have been encroaching on comics pricing. DC’s stealth price hike is well under way and it’s much like when Marvel started hiking things to $3.99 several years back. New series are among those getting hiked, and Trinity War seems to be an excuse to raise some prices, with the odd legitimate double-sized issue thrown in.
For instance, this week alone:
Supes Unchained = 25 pages (2 not by Jim Lee)/stiff cover for $4
JL/Trinity = legitimate 35 pages/stiff cover for $4
Astro City = 24 pages for $4 (yes, there are 40 pages — 14 of them are ads, 1 letter page, one Vertigo editorial page)
If its over 20 pages, is it $4?
Moving forward to the October solicitations, we see the Justice League books staying at $3.99/32 pages, as well as Forever Evil, Superman/WonderWoman, Damian: Son of Batman, Superman Unchained, Action (no longer listed as 40 pages), Batman/Superman, Detective (no longer 40 pages), All-Star Western (no longer 40 pages),
Astro City is listed as $3.99/40 pages, but who knows how many ad pages it will have in October?
If you want more $3.99 comics, keep buying them.
Heidi MacDonald is the founder and editor in chief of The Beat. In the past, she worked for Disney, DC Comics, Fox and Publishers Weekly. She can be heard regularly on the More To Come Podcast. She likes coffee, cats and noble struggle.