At the start of the year, comiXology had recorded 50 million downloads. And in 9 months they’re barreling towards 100 million. That would be more than 5.5 million downloads a month. How does that compare to print? Paging John Jackson Miller!
“This has been a banner year for comiXology,” said co-founder and CEO David Steinberger in a statement. “We have dedicated ourselves to expanding the comic book audience by delivering the best consumer experience, and it’s fantastic to see that unfold. We started the year cresting 50 million downloads, two and a half years after launch; we added the next 50 million more than 3 times as fast. We are spreading the love of comics.”
“It’s dizzying to look back at the last 12 months and see that we’ve been the top grossing iPad app in the entire iTunes App Store almost 90% of all Wednesdays,” said co-founder John D. Roberts in his statement. “ComiXology’s mission is to bring comics to everyone everywhere and – looking at crossing this 100 million download milestone – it certainly feels like we are making good on that promise.”
Any way you look at it, that is a LOT of comics. We’ll be curious to hear Milton Griepp’s White Paper at the ICv2 conference to see the new figure he’ll give for the digital comics business.
Heidi MacDonald is the founder and editor in chief of The Beat. In the past, she worked for Disney, DC Comics, Fox and Publishers Weekly. She can be heard regularly on the More To Come Podcast. She likes coffee, cats and noble struggle.