Xavier Lancel tackles Marvel’s sales as Civil War II begins!
Among the other civilization-ending fears about the lady Ghostbusters film was that the unsold toys from Mattel would cause an overspill at landfills around the globe, leading to poisoned water and worldwide starvation. Luckily that didn’t happen!
A lot has been reported from DC’s press breakfasts but I don’t think anyone directly called out this headline…and what a headline it is. More of DC’s revenue comes from graphic novels and the backlist than periodicals. I’m told this has been true for several years. Of course the powerhouse performance of all-time sellers like Watchmen, […]
Using data of sales and sales velocity on their auction platform ver the last ten years, eBay has taken crack at picking the most popular pop culture franchises. And to little surprise, the #1 franchise is Star Wars, with nearly $600 million in merchandise sold, followed by Batman with $216 million. Interestingly Marvel’s highest ranking […]
by Xavier Lancel Welcome to a new analysis of the Marvel sales. Reminder: I’m French, that’s why I’m talking funny. Please adress your complaints to my «it’s-always-weird-for-most-french-people-to-see-that-many-US-flags-when-we-travel-because-we-are-ashamed-of-our-own, mostly-a-symbol-of-racism-and-intolerance» country. First, please excuse me again for the lateness of this column. As it was finished, a leak of the Marvel line-up post Civil War 2 appeared. […]
Well here’s a bit of a shocker: digital comics sales were down about 10% to $90 million in 2015, according to industry analysis site ICv2: North American digital comic sales declined roughly 10% to $90 million in 2015, down from $100 million in 2014, according to an analysis by ICv2. This is the first sales […]