The return of Justice League and Dark Knight III helped bolster DC Comics’ flagging sales in February, but will it be enough to sustain them in the long term?
The comics sales estimator cabal did their work yesterday and the analysis of February’s sales was not good. Via ICv2: February Comics and Graphic Novel Sales Decline After an abysmal showing in January (see “How Low Can DC Go?”), DC shipped the third issue of Dark Knight III: The Master Race in February, pulling its […]
Comics Experience owner Brian Hibbs has done his annual service to the industry byanalyzing the yearly graphic novels sales charts as reported to Bookscan. This is information people normally pay thousands of dollars for so it is technically leaked info, but while it’s there let’s take advantage of it. As Hibbs points out, these numbers do not reflect comics shops, indie bookstores, book fair or libraries, to name but four huge outlets for GN sales. So they are not complete. However they are a metric , and one that’s worth studying.
Marvel continued its dominance of DC, although by a lesser margin than January, when DC’s dollars/units were literally half of Marvel’s. However Dark Knight III was back on the charts, helping DC raise its numbers and leading periodical sales. Marvel led DC 42.19% to 29.01% in dollars and 40.78% to $26.00 in units. Image Comics cruised […]
by Carol Tilley The business of early comic book publishing in the US is something of a black box: too little data about actual practices, too many secrets in the name of competition, and too much self-aggrandizement in lieu of actual information. What we do know is kludged together lovingly by a small army of […]
While researching the previous item, I cam across this every other month chart of graphic novel bestsellers in indie bookstores, via the ABA. It’s about what you’d expect, with Raina Telegemeier and Allie Brosh, Noelle Stevenson, Kate Beaton and Saga reigning supreme. In other words, the unstoppable forces of mainstream comics acceptance. A little surprised that no Walking Dead on there, but the new season hadn’t debuted when this chart was made.