Get your Wonder Woman make-up fix at Walgreens this week


Wonder Woman is truly a multi-faceted triple goddess of lore and branding. For some she’s a feminist role model; to others she’s a powerful but sexy female superhero; and  to still others, she’s a great way to sell make-up and other women-focused products! Five years ago Princess Diana starred in a line of MAC cosmetics that sold out […]

6 Things Every Game of Thrones Fan Should Own

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Winter is coming… and it’s bringing souvenirs. With this month’s return of HBO’s Game of Thrones, it’s time to plan all the viewing parties or whatever your celebration ritual might be. Revels! Comics Beat was invited to get hands on with the sheer tidal wave of merchandise, both current and upcoming, for one of cable’s most rabid […]

DC rolls out Rebirth with heretical retail strategy

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With less than 48 hours to go until the world shattering Rebirth event, to be held at 9:30 am PDT  on the Saturday of WonderCon (And livestreaming for audiences everywhere, DC is using a very unorthodox rollout for retailers. As you may have noticed it’s solicitations week when all the publishers send out their upcoming books for June […]

Poe Dameron Celebrations hit comics shops! Yub Nub!


    Since last December, American has had  a new sweetheart and it’s rebel fighter pilot Poe Dameron, as portrayed by swoony Oscar Isaac in Star Wars The Force Awakens. MEn, women and children are all abuzz about this hunky space jockey who grew up dreaming of flying an X-wing, just like the rest of us, and […]

The Retailer’s View // After-Rebirth


One of these “strike while the iron is hot” deals. Or more accurately, strike when your brain feels like co-operating. Last night, DC took the stage at this year’s Comics Pro meeting to talk about their upcoming Rebirth initiative, and was met with resounding murmurs from the internet. The reasons for this are plentiful, starting […]

The Retailer’s View // Rebirthing Pains


It’s been quite a while since the last edition of The Retailer’s View, and there are several reasons for that. Almost all of them can be grouped under the heading “year one of a business is tricky as hell”, though a bit can be attributed to the emotional drop I encountered at the end of […]

The Comic Den in Kew Gardens closes because “We don’t have enough readers”


 The Comic Den, a 25-year-old comics shop in Kew Gardens, is closing down at the end of the month for troubling reasons: “The new generation of readers is going online,” said Janet Vargas, who co-owns the store with her husband Luis, adding that the decision is not rent related. “We don’t have enough readers.” Over the years, […]

Is Marvel’s Relaunch Stumbling Out of the Gate?


The November sales estimate headlines are all about how the market is up, owing to Dark Knight 3, Vader Down and a metric ton of Marvel’s relaunched #1’s. You expect a certain amount of that. Stunts sell, as long as the publishers don’t over-extend the market for variant covers (and they sure seem aggressive in emphasizing those instead of the content in between the covers). What you’d miss out on if you only read the headlines is that Marvel’s #2 and #3 issues aren’t getting a ton of traction relative to those gaudy #1 sales totals.