According to reports from ReedPOP’s Lance Fensterman, this year’s edition of C2E2 drew 63,000 people, up from the 53,000 reported last year.
It’s a nice big number and vindication for a show that got off to what might charitably be called a slow start in its early days, with wide aisles and vast empty spots. It’s a testament to both ReedPOP’s organizing abilities and the vast popularity of comic con culture now.
As for the latter though, ICv2 has a fascinating report on how attendees are changing
One of the most common questions at the Graham Crackers booth in Salt Lake City came when looking at the prices marked on a comic (e.g., “25”): “Is that cents or dollars?” Customers who can’t tell the price of a comic within two orders of magnitude are going to need different handling than a hard core fan who comes to a convention with his want list, and the per capita consumption levels are going to be substantially lower.
Perhaps the best summation of the changing dynamics at shows was provided by longtime convention exhibitor Bob Chapman of Graphitti Designs, who has been exhibiting at San Diego Comic-Con (and other shows) for over 30 years and was also set up at C2E2. “We’ve finally got those people we’ve been saying we wanted for all these years,” he said of the broadening audience. “Now we have to figure out what to do with them.
That quote from Bob Chapman should go into the Hall of Fame.
Photo Via C2e2 Twitter feed
Heidi MacDonald is the founder and editor in chief of The Beat. In the past, she worked for Disney, DC Comics, Fox and Publishers Weekly. She can be heard regularly on the More To Come Podcast. She likes coffee, cats and noble struggle.