SULLIVAN’S SLUGGERS by Mark Andrew Smith and James Stokoe is a project that has been around a while, but it took Stokoe a bit to finish it. The premise is simple: a struggling minor league team has to take on a town full of monsters.
Given that Stokoe is drawing it, it’s no surprise that it looks astonishing.
But that’s not what we’re here to talk about today. Smith started a Kickstarter campaign to raise $6000 to finish the book and put out a $30 hardcover.
To date, and with 26 days to go, the project has already netted more than $34,000.
Now, $6000 doesn’t seem like much for two years of work for two people. (The book was originally going to be published by
OniImage—the Kickstarter doesn’t mention if the softcover is still coming out from them.) So $34,000 (and counting) seems like a more reasonable amount.
But that’s still not our point, which is that five-figure comics Kickstarters are becoming fairly common.
Fairy Quest by Paul Jenkins and Humberto Ramos has raised more than $75,000.
Smut Peddler, an erotic comics anthology, has raised $66,000.
Jake Parker’s Antler Boy raised $85,000.
A book called Cucumber Quest by someone named Gigi D.G. has raised nearly $63,000, after asking for $9000.
Anyway, you can go look in the link above and see how many books are raising a substantial amount of money.
Now, even though this seems like a good payday for the creators, it isn’t that simple. There are books to be signed and mailed. Lots of these Kickstarters come with personal appearances and events by the authors. There is a LOT to do after a successful Kickstarter campaign. And the actual money netted may be a lot less than we think.
However, Kickstarter has definitely become an important revenue stream for cartoonists in a world where advances are tiny and royalties often nonexistent. Maybe there’s hope for those starving cartoonists after all.
Heidi MacDonald is the founder and editor in chief of The Beat. In the past, she worked for Disney, DC Comics, Fox and Publishers Weekly. She can be heard regularly on the More To Come Podcast. She likes coffee, cats and noble struggle.