Humans are a strange crew, with many passive aggressive behavior traits. One of them – why people are careless with their phones – is the subject of an educational comic by Josh Neufeld. Its published on the Harvard Business School website, so you know it must be the bomb!
Junior Free Comic editor Stephen Harrick writes:
Based on first-hand research conducted by a team of scholars, this short comic explores how consumers are less careful with their belongings when an upgraded version is available for purchase. Neufeld brings his usual charm and wit to this deceptively complex rumination on consumer culture. It is a must read for everyone who tosses their smart phones around with reckless abandon.
Heidi MacDonald is the founder and editor in chief of The Beat. In the past, she worked for Disney, DC Comics, Fox and Publishers Weekly. She can be heard regularly on the More To Come Podcast. She likes coffee, cats and noble struggle.