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	<title>Comments on: Top 10 and market share for June</title>
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	<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/</link>
	<description>The News Blog of Comics Culture</description>
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		<title>By: low blood pressure</title>
		<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-103074</link>
		<dc:creator>low blood pressure</dc:creator>
		<pubDate>Wed, 14 Sep 2011 10:38:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-103074</guid>
		<description>Thanks for this kind of tips I had been seeking all Bing in order to uncover it!</description>
		<content:encoded><![CDATA[<p>Thanks for this kind of tips I had been seeking all Bing in order to uncover it!</p>
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		<title>By: Travis Oscar</title>
		<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-102335</link>
		<dc:creator>Travis Oscar</dc:creator>
		<pubDate>Tue, 13 Sep 2011 10:18:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-102335</guid>
		<description>I am lucky that I found this web weblog, precisely the best data that I was looking for!</description>
		<content:encoded><![CDATA[<p>I am lucky that I found this web weblog, precisely the best data that I was looking for!</p>
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		<title>By: sim only contract deals</title>
		<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-101982</link>
		<dc:creator>sim only contract deals</dc:creator>
		<pubDate>Mon, 12 Sep 2011 18:38:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-101982</guid>
		<description>Howdy, have you at any time pondered to create regarding Nintendo or PSP?</description>
		<content:encoded><![CDATA[<p>Howdy, have you at any time pondered to create regarding Nintendo or PSP?</p>
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		<title>By: kdc</title>
		<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50167</link>
		<dc:creator>kdc</dc:creator>
		<pubDate>Mon, 12 Jul 2010 05:12:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50167</guid>
		<description>Seems like the GN list would be more important, as there&#039;s greater profit margin there, right? I think too many over focus on the battles of the monthlies that are more easily manipulated. GNs have to sell for the entire story, not just because they changed the numbering to #1 again.

If those % were tabulated, would Marvel even be 2nd or 3rd most months?</description>
		<content:encoded><![CDATA[<p>Seems like the GN list would be more important, as there&#8217;s greater profit margin there, right? I think too many over focus on the battles of the monthlies that are more easily manipulated. GNs have to sell for the entire story, not just because they changed the numbering to #1 again.</p>
<p>If those % were tabulated, would Marvel even be 2nd or 3rd most months?</p>
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		<title>By: otistfirefly</title>
		<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50081</link>
		<dc:creator>otistfirefly</dc:creator>
		<pubDate>Sun, 11 Jul 2010 06:07:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50081</guid>
		<description>&gt;&gt;&gt;f DC wanted to be number one, all they would have to do is flood the market with a bunch of junk titles that the die-hards would buy and price it at $4 for 22 pages. Like what Marvel does.&gt;&gt;

You preach the gospel, sir. Could not BE any more correct.

&gt;&gt;For starters, DC needs to fix JLA which should be their flagship book. They need to have to big 7 in it.&gt;&gt;

Also blazingly correct. Could care less about the New Teen Titans Justice League Congorilla Book.

&gt;&gt;&gt;DC needs to cancel their entire line and hire some decent writers to restart it and stop relying on sales stunts that went out of fashion in the 90s to sell their line.&gt;&gt;

Ummmm... wow. Can&#039;t even address the raging stupidity of that statement.

Marvel once again demonstrates it&#039;s editorial policy: find what might be selling and flood the market with 100 variations on a word. Witness the top 10, which contains NEW avengers, SECRET avengers and avengers PRIME.  Now pick a word a pair it up and find a team eager to make some $$$.  Coming in the months ahead, no doubt: SUBPRIME avengers, STRAWBERRY avengers, CANINE avengers, iAVENGERS (hey, why not rip off the best tech company as well?), NBA avengers, and HOLY avengers for the Christian market.

Those poor poor X-Titles... now but the ugly, second-best selling line of ugly stepchildren.</description>
		<content:encoded><![CDATA[<p>&gt;&gt;&gt;f DC wanted to be number one, all they would have to do is flood the market with a bunch of junk titles that the die-hards would buy and price it at $4 for 22 pages. Like what Marvel does.&gt;&gt;</p>
<p>You preach the gospel, sir. Could not BE any more correct.</p>
<p>&gt;&gt;For starters, DC needs to fix JLA which should be their flagship book. They need to have to big 7 in it.&gt;&gt;</p>
<p>Also blazingly correct. Could care less about the New Teen Titans Justice League Congorilla Book.</p>
<p>&gt;&gt;&gt;DC needs to cancel their entire line and hire some decent writers to restart it and stop relying on sales stunts that went out of fashion in the 90s to sell their line.&gt;&gt;</p>
<p>Ummmm&#8230; wow. Can&#8217;t even address the raging stupidity of that statement.</p>
<p>Marvel once again demonstrates it&#8217;s editorial policy: find what might be selling and flood the market with 100 variations on a word. Witness the top 10, which contains NEW avengers, SECRET avengers and avengers PRIME.  Now pick a word a pair it up and find a team eager to make some $$$.  Coming in the months ahead, no doubt: SUBPRIME avengers, STRAWBERRY avengers, CANINE avengers, iAVENGERS (hey, why not rip off the best tech company as well?), NBA avengers, and HOLY avengers for the Christian market.</p>
<p>Those poor poor X-Titles&#8230; now but the ugly, second-best selling line of ugly stepchildren.</p>
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		<title>By: Dphunkt</title>
		<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50067</link>
		<dc:creator>Dphunkt</dc:creator>
		<pubDate>Sun, 11 Jul 2010 01:49:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50067</guid>
		<description>can DC beat Marvel really brings out the comments. just wanted to note that 4 outta 5 top MU titles were re-launches of existing titles. pointedly, titles that shipped the previous month( or 2 ) with same writers or same lineups. being tied to the Heroic Age is less dubious.. but its a practice in the top selling titles. Uncanny&#039;s just doing its continual x-over thing. and it has a 200-ish roster of characters :P</description>
		<content:encoded><![CDATA[<p>can DC beat Marvel really brings out the comments. just wanted to note that 4 outta 5 top MU titles were re-launches of existing titles. pointedly, titles that shipped the previous month( or 2 ) with same writers or same lineups. being tied to the Heroic Age is less dubious.. but its a practice in the top selling titles. Uncanny&#8217;s just doing its continual x-over thing. and it has a 200-ish roster of characters :P</p>
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		<title>By: Hutch</title>
		<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50060</link>
		<dc:creator>Hutch</dc:creator>
		<pubDate>Sat, 10 Jul 2010 22:38:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50060</guid>
		<description>Good to see almost half the top ten titles were $2.99
Looks like DC had a pretty good month in the trade category as well, and three of those books came from their Vertigo line.</description>
		<content:encoded><![CDATA[<p>Good to see almost half the top ten titles were $2.99<br />
Looks like DC had a pretty good month in the trade category as well, and three of those books came from their Vertigo line.</p>
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		<title>By: Suzene</title>
		<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50031</link>
		<dc:creator>Suzene</dc:creator>
		<pubDate>Sat, 10 Jul 2010 08:51:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50031</guid>
		<description>Fabulous to see another strong debut for a Chew TPB.</description>
		<content:encoded><![CDATA[<p>Fabulous to see another strong debut for a Chew TPB.</p>
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		<title>By: Mikael</title>
		<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50018</link>
		<dc:creator>Mikael</dc:creator>
		<pubDate>Sat, 10 Jul 2010 01:51:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50018</guid>
		<description>Micah - totally agree. We have no idea of overhead costs, profits, etc. So what if Marvel has a bigger piece of the pie. We have no idea what each company actually does with it. You produce more books - you make more money - but you have to pay more creators. And - since Joey Q and Tommy B were so quick to point it out - apparently Marvel pays well upfront. You don&#039;t think that&#039;s a drain on cashflow? 

Put it this way: perhaps Marvel NEEDS the bigger piece of the pie to cover their bases. In the end, DC could be walking away with more profits.</description>
		<content:encoded><![CDATA[<p>Micah &#8211; totally agree. We have no idea of overhead costs, profits, etc. So what if Marvel has a bigger piece of the pie. We have no idea what each company actually does with it. You produce more books &#8211; you make more money &#8211; but you have to pay more creators. And &#8211; since Joey Q and Tommy B were so quick to point it out &#8211; apparently Marvel pays well upfront. You don&#8217;t think that&#8217;s a drain on cashflow? </p>
<p>Put it this way: perhaps Marvel NEEDS the bigger piece of the pie to cover their bases. In the end, DC could be walking away with more profits.</p>
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		<title>By: brandon</title>
		<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50010</link>
		<dc:creator>brandon</dc:creator>
		<pubDate>Fri, 09 Jul 2010 23:57:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50010</guid>
		<description>That is the biggest missing piece to the puzzle - profit margin for the publishers. Without that knowledge factoring sales to retailers only tells a tiny bit of the story.

Digital distribution will make diamond&#039;s top 10 sure look a lot different.</description>
		<content:encoded><![CDATA[<p>That is the biggest missing piece to the puzzle &#8211; profit margin for the publishers. Without that knowledge factoring sales to retailers only tells a tiny bit of the story.</p>
<p>Digital distribution will make diamond&#8217;s top 10 sure look a lot different.</p>
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		<title>By: Micah</title>
		<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50007</link>
		<dc:creator>Micah</dc:creator>
		<pubDate>Fri, 09 Jul 2010 23:24:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50007</guid>
		<description>What if having the largest marketshare doesn&#039;t necessarily equate to being profitable?  Your business model can still make money even if you don&#039;t have the largest share of the market.  That&#039;s how smaller companies stay in business.

DC could overtake Marvel buy producing more titles and charging more for their comics.  But that strategy might make them less profitable, not to mention alienate their customer base, and hinder their long-term consumer growth.

Keep in mind, digital distribution makes most of this a moot point.</description>
		<content:encoded><![CDATA[<p>What if having the largest marketshare doesn&#8217;t necessarily equate to being profitable?  Your business model can still make money even if you don&#8217;t have the largest share of the market.  That&#8217;s how smaller companies stay in business.</p>
<p>DC could overtake Marvel buy producing more titles and charging more for their comics.  But that strategy might make them less profitable, not to mention alienate their customer base, and hinder their long-term consumer growth.</p>
<p>Keep in mind, digital distribution makes most of this a moot point.</p>
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		<title>By: brandon</title>
		<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50004</link>
		<dc:creator>brandon</dc:creator>
		<pubDate>Fri, 09 Jul 2010 23:08:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-50004</guid>
		<description>Doesn&#039;t basic economic principle state that if DC thought they could sell more books then they would produce them?

I understand the argument about flooding the market and all but if retailers consistenly over order Marvel books then they would be pissing away money month after month, year after year and probably won&#039;t last.

I just am not believing that Marvel out sells DC simply because they flood the market or that retailers just over order for the sake of ease.

My problem with DC books is they rarely cater to someone picking them up for the firs time. A simple recap page would go a long way. As a comic reader with extra $ in my budget I am more likely to buy a $3 Marvel book than a $3 DC one at this point for that reason.</description>
		<content:encoded><![CDATA[<p>Doesn&#8217;t basic economic principle state that if DC thought they could sell more books then they would produce them?</p>
<p>I understand the argument about flooding the market and all but if retailers consistenly over order Marvel books then they would be pissing away money month after month, year after year and probably won&#8217;t last.</p>
<p>I just am not believing that Marvel out sells DC simply because they flood the market or that retailers just over order for the sake of ease.</p>
<p>My problem with DC books is they rarely cater to someone picking them up for the firs time. A simple recap page would go a long way. As a comic reader with extra $ in my budget I am more likely to buy a $3 Marvel book than a $3 DC one at this point for that reason.</p>
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		<title>By: Joseph</title>
		<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-49999</link>
		<dc:creator>Joseph</dc:creator>
		<pubDate>Fri, 09 Jul 2010 22:45:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-49999</guid>
		<description>Nice to see the Chew TPB up there at #2, probably my (and my daughter&#039;s) favorite series at the moment</description>
		<content:encoded><![CDATA[<p>Nice to see the Chew TPB up there at #2, probably my (and my daughter&#8217;s) favorite series at the moment</p>
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		<title>By: mikael_lives_here</title>
		<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-49994</link>
		<dc:creator>mikael_lives_here</dc:creator>
		<pubDate>Fri, 09 Jul 2010 21:44:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-49994</guid>
		<description>Those DC war books are one-shots. They won&#039;t have any effect. 

To the &quot;why does Marvel outsell DC&quot; thing - you have to remember that, up until a few years ago, Marvel had a very strict no-reprint policy on their books. Meaning, they all but forced retailers to OVERorder on their books for fear of not having enough. I believe that policy has been eased back though. 

And, once again for the uninitiated, these numbers have less to do with readers and more to do with retailers. Retailers always order heavy on Marvel books. Have for decades. Doesn&#039;t mean they sell them (I go to enough conventions where I see tons and tons of Marvel overstock in the dollar bins almost on a linewide basis. For DC, it&#039;s more selective). Retailers overorder on Marvel because DC&#039;s reprint/reordering policy is much more retailer-friendly.</description>
		<content:encoded><![CDATA[<p>Those DC war books are one-shots. They won&#8217;t have any effect. </p>
<p>To the &#8220;why does Marvel outsell DC&#8221; thing &#8211; you have to remember that, up until a few years ago, Marvel had a very strict no-reprint policy on their books. Meaning, they all but forced retailers to OVERorder on their books for fear of not having enough. I believe that policy has been eased back though. </p>
<p>And, once again for the uninitiated, these numbers have less to do with readers and more to do with retailers. Retailers always order heavy on Marvel books. Have for decades. Doesn&#8217;t mean they sell them (I go to enough conventions where I see tons and tons of Marvel overstock in the dollar bins almost on a linewide basis. For DC, it&#8217;s more selective). Retailers overorder on Marvel because DC&#8217;s reprint/reordering policy is much more retailer-friendly.</p>
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		<title>By: mark coale</title>
		<link>http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-49991</link>
		<dc:creator>mark coale</dc:creator>
		<pubDate>Fri, 09 Jul 2010 21:31:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.comicsbeat.com/2010/07/09/top-10-and-market-share-for-june/#comment-49991</guid>
		<description>Given all the people who say they won&#039;t be $4 books, maybe a couple would be better off making more $3 books.

selling 10,000 $3 books beating 5,000 $4 books, right?</description>
		<content:encoded><![CDATA[<p>Given all the people who say they won&#8217;t be $4 books, maybe a couple would be better off making more $3 books.</p>
<p>selling 10,000 $3 books beating 5,000 $4 books, right?</p>
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