First Second has posted a .pdf primer for those who want to know why graphic novels are the bee’s knees. yes, there is sales info for First Second books, but also

…and in this mighty little document, we’ve put together a selection for four different age categories, of just a few Graphic Novel titles that are true gems. And hey, this isn’t just some ploy to promote First Second — it’s a ploy to promote First Second AND a bunch of other works we believe in, from Top Shelf, Oni Press, Marvel, DC, Slave Labor, AiT/Planet Lar,Pantheon, Houghton Mifflin, S&S, Drawn & Quarterly, NBM and Fantagraphics, and others too.

Try these, O valiant bookseller, if you’re not sure where to start — and watch as your amazed customers gasp at the knowledgeable staff’s picks, and return with droves of their friends!

The book lists are indeed good starting places for anyone looking to proselytize.